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    • Indian startups save $200 million in tech costs, $800 million in ad spends in fiscal 2023

      Meesho and Dealshare have slashed cloud costs by as much as 50 percent, according to UnearthInsight’s data

    • High ad-spends have hit operational performance: Pidilite

      Pidilite Industries Q3 consolidated net profit stood at Rs 97.2 crore and consolidated net sales were at Rs 1,062 crore on a year-on-year basis.

    • Mobiles to drive faster global ad growth: Publicis unit

      Advertising spending will then increase by 5.3 percent in 2014 and by 5.8 percent in 2015 and 2016, said Zenith, the forecasting unit of Publicis Groupe , the world's third-biggest advertising company by sales.

    • See 15-20% sales hike in festive season: Whirlpool

      Whirlpool Corporation had seen a heady 30-40 percent increase in sales in 2009 and 2010 diwali. This year their expectation is muted as consumer sentiment remain weak.

    • Ad-mad world? Not really so in 2011, but 2012 may be better

      The Indian media and advertising industry is feeling the pinch of the global slowdown. It grew just 8% to cross Rs 25,000 crore in 2011, and is expected to grow just 9% in 2012. But Animesh Das reports that the second half of the year may bring some cheer.

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