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Sell Colgate Palmolive; target of Rs 1800: ICICI Securities

ICICI Securities is bearish on Colgate Palmolive has recommended sell rating on the stock with a target price of Rs 1800 in its research report dated May 22, 2025.

May 22, 2025 / 14:51 IST
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    ICICI Securities research report on Colgate Palmolive

    We've been long critical of Colgate India's (consistent) strategy of (1) not investing (enough) for toothpaste category growth (our opinion), (2) not aggressive (enough) in diversifying outside of oralcare (parent has a good HPC portfolio though), (3) over-earning, in our opinion (operating margins at ~37% after adding back royalty). Disappointing Q4FY25 is just the beginning (revenue declined 2% YoY) of a prolonged winter. In the near-past, it has pursued a price-hike driven revenue growth strategy, which we have always believed to be unsustainable (reminds us of ~2010 era in Nestle India).

    Outlook

    At 45x FY27E P/E, we reckon stock has the potential to derate (further meaningfully) to 30x, despite 12% underperformance vs. Nifty (last 12 months). Downgrade to SELL (from Hold) with a TP of INR 1,800.

    For all recommendations report, click here

    Disclaimer: The views and investment tips expressed by investment experts/broking houses/rating agencies on moneycontrol.com are their own, and not that of the website or its management. Moneycontrol.com advises users to check with certified experts before taking any investment decisions.

    Colgate Palmolive - 22052025 - icici

    Broker Research
    first published: May 22, 2025 02:51 pm

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