COVID-19 has pushed a large number of offline businesses online. This has helped players like Shopify generate massive business during the months of the pandemic. Canada based technology startup Shopify is doubling down on its efforts in the developing markets to leverage this push for businesses towards online.
Shopify which has its presence in India since 2014 has seen a 120 percent jump in terms of new merchants joining the platform in the first six months of 2020 compared to 2019. The company is seeing rapid growth of many high street retail brands into the online space as well as small businesses selling their products directly online.
Further with the rise of ecommerce in the country, many brands are trying to go direct to their consumers, directing them to their websites and fulfilling orders directly. These have benefited platforms like Shopify who power most of these brands’ online presence.
Shopify is a web platform which enables businesses to create an online presence, generate demand for its products, accept orders online, process payments and ship products as well. Overall it helps create online businesses.