Sunscreen is important through the year. But summer and sunscreen are like two peas in a pod. It is a crucial skincare product as it does more than just save you from sunburn. From skin hydration to makeup fusion, they’re redefining what beauty-conscious consumers expect from their SPF.
In the past, the main reason for using a sunscreen was to protect the skin from harmful UV rays. However, today skincare has evolved, and so has sunscreen, says Aashka Goradia Goble, Co-founder and CMO of Renee Cosmetics. “Sunscreen is not just a skincare product anymore. It has revamped itself as a make-up product. Since more and more people are becoming aware of skincare and makeup, when they pick a product they want more than just sun safety. They want glowing skin, fewer steps in their routines, and products that multitask like they do,” she says.
New-gen sunscreens are infused with powerhouse ingredients like hyaluronic acid and glycerine, which help combat the dryness and dullness caused by sun exposure. Owing to trends like K-beauty, formulations are becoming featherlight, non-greasy, and glow-inducing, making sunscreen a beauty product in its own right.
Also read | Sun protection: 6-step guide to choose the right sunscreen for your skin
Goradia shares reasons why sunscreen can be your new skincare BFF:
Discover the latest Business News, Sensex, and Nifty updates. Obtain Personal Finance insights, tax queries, and expert opinions on Moneycontrol or download the Moneycontrol App to stay updated!
Find the best of Al News in one place, specially curated for you every weekend.
Stay on top of the latest tech trends and biggest startup news.