McDonald's India launches 'no onion, no garlic' burgers for Shravan, sparks debate: 'Don't fall for it'

McDonald’s India launched special versions of its McCheese Burger and McAloo Tikki Burger, omitting onion and garlic.

McDonald’s India has ignited a debate with its introduction of “no onion, no garlic” burgers for the month of Shravan, a period considered sacred in the Hindu calendar. The company’s attempt to cater to the dietary restrictions observed by many Hindus during this auspicious month has drawn mixed reactions from the public.

Shravan, dedicated to Lord Shiva, is observed with various rituals, including dietary restrictions that exclude meat, fish, eggs, onion, and garlic. Devotees often follow a strict vegetarian diet and may also avoid certain foods deemed “tamasic” during this period. To accommodate this, McDonald’s India launched special versions of its McCheese Burger and McAloo Tikki Burger, omitting onion and garlic.

In announcing the menu change, McDonald’s India stated in a blog, “Now if you observe Shravan, you know that this period encourages followers to partake in a diet that’s balanced and vegetarian in nature. In support of our customers’ sentiments, it’s always a good feeling knowing that the McDonald’s India menu caters to our many distinct Indian communities!”

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Despite the well-intentioned offer, the introduction of these menu items was not universally welcomed. The move drew criticism from several quarters, particularly on social media. A food vlogger’s Instagram Reel promoting the special menu led to a debate among viewers. Some critics argued that consuming fast food during Shravan contradicted the spirit of the month.

Comments on the post reflected these sentiments: “Can’t we restrict ourselves from eating at such locations during this holy month?” questioned one user. Another noted, “Why do you even want to eat such fancy food in this holy month? At least for one month, eat homely food.” Concerns were also raised about the use of refined wheat flour (maida) in the burger buns, with one commenter asking, “Since when can we eat maida during fasting days?”

"But the oil used to fry will be same on regular tikki which will have garlic and onion so no use," a user remarked.

One user stated, "Please stop this hypocrisy! Influencers will do anything for money. Don’t fall for it. This chain is known for its unethical meat products. It’s tamsik even without onion and garlic."

Several social media users were also concerned about the preparation of the Shravan special items in the same kitchen where non-vegetarian food is also cooked.