Features

Storyboard18 | Unfiltered credit where credit is due

Hear from one of the maker’s of India’s most-awarded campaign ever - The Unfiltered History Tour, at the Cannes Lions about the culture of credit sharing in the new generation of Indian advertising.

Comeuppance for R. Kelly, Ghislaine Maxwell

In the wake of these two landmark verdicts, each survivor stands tall today, living to tell the tale.

Pride Month 2022: How India Inc is supporting LGBTQIA+ financial inclusivity

The financial inclusion measures have taken different forms: support for LGBTQIA-owned businesses, special jobs fair and HR policies like insurance for same-sex couples.

Storyboard18 | Mast & Meh: Wakefit, Kurkure, BoAt, ClearTax, Maggi, Motilal Oswal & Daawat

Start your week with finding out who made the cut and who got cut in Mast & Meh, Storyboard18’s weekly picks of the best and boring ads we've seen.

“I have always been the first one”: Chef Vikas Khanna on the launch of India’s first ‘phygital’ book

'Sacred Foods of India' is the 38th of 50 books that Chef Khanna promised his father he would write, when he was just a child. It has taken Chef Khanna eight years to launch this book.

SpaceX tells the world its boss Elon Musk can do no wrong

When it comes to thin-skinned leaders, employees are better off playing cheerleaders. It is a lesson that employees in Indian companies have known all along.

Pride Month 2022: Reading from an Indian glossary of LGBTQIA terms

“Let’s Talk Gender”, a Tinder x Gaysi initiative, aims to advance conversations on gender identities beyond the binary.

Recognise that you are fallible, but don't be too harsh on yourself

Plus 5 more takeaways from 'The Moral Compass: Finding Balance and Purpose in an Imperfect World' by former Chief Commissioner of Income-Tax in New Delhi Hardayal Singh.

Storyboard18 | Simply Speaking: Fail and you can fly higher…

What if marketing had a black box? What if marketers ran campaigns as pilots fly planes? We would learn a lot and our mission-directed behaviours would be seriously exposed. Whilst we would crash a lot, would we learn a lot?

Why Google's LaMDA is more like an MBA aspirant than a chatbot with a conscience

Someone going for an IIM interview may be coached in admission-appropriate replies to anticipated questions. Same with LaMDA, though its text prowess far exceeds what a human could pull off.

Funnycontrol | The markets will rise unless they fall, says Ganesha

Funnycontrol explores the best places to study astrology and make a killing post-retirement

The enduring magic of Ashwin Sanghi's Bharat Series

With so many moving parts, it’s a wonder that the narrative throughline of 'The Magicians of Mazda' doesn’t get hopelessly entangled - and herein lies author Ashwin Sanghi’s ingenuity.

Four ways of looking at a Wall Street tycoon

Hernan Diaz’s new novel probes the secrets at the heart of an American millionaire’s wealth and his efforts to manage his reputation.

The New Path to the C-Suite: CPA Program

Varun Sareen CA has taken a step towards the C-suite by enhancing his leadership acumen with the CPA Australia designation and program.

Funnycontrol | International Yoga Day 2022: Market crash asanas

Remember, just because the market is crashing, doesn’t mean your paunch must also hit the floor.

Inaugural Cohort of ATLAS SkillTech University Fellows Poised for High Growth Careers

The knowledge and skills the graduating fellows have acquired at ATLAS during this fellowship has nurtured future-ready digital professionals.

Fluctuating credit score got you confused? OneScore's Find Out Why feature has all the answers

Understand what causes your credit score to move up or down each month, with personalized insights from OneScore.

Ayahs in England: The journey from obscurity to a blue plaque

A BBC show which referred to ayahs accompanying British families sailing from India to England in colonial times led to a campaign to recognise the house in London where they found sanctuary.

BTS on hiatus: Why bands go on break and how that breaks superfans' hearts

Why news of BTS, K-Pop royalty, going on break sent the Internet into a panic last week, and is the future of entertainment and super-fandom is going to be any different?

Storyboard18 | CXO Moves: The in’s, outs and in-betweens in marketing and adland

Keep up with all the major people movements in Storyboard18’s CXO Moves. Here’s a round-up of the executives who moved up, in or out in the past two weeks.