WhatsApp appoints Abhijit Bose as India head

Facebook-owned WhatsApp has appointed Abhijit Bose as the India head, according to a statement issued by the company.

Bose is co-founder of electronic payments company Ezetap, where he has served as CEO. Ezetap was recognised by CNBC as a Top 50 Disruptor for its impact on digital payments in India.

Bose will join WhatsApp in early 2019.

A graduate of Harvard Business School and Cornell University, Bose will be based in Gurugram. The company said that he would focus on helping businesses -- both large and small  -- connect with customers.

Earlier this year, the messaging platform launched the WhatsApp Business app for small business owners and the WhatsApp Business API to serve larger businesses.

"WhatsApp is deeply committed to India and we are excited to keep building products that help people connect and support India's fast-growing digital economy. As a successful entrepreneur himself, Abhijit knows what it takes to build meaningful partnerships that can serve businesses across India," said Matt Idema, Chief Operating Officer of WhatsApp.