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Publicis aims for top spot; acquires Beehive Communications

Publicis says that Beehive, whose revenues we estimate to be over Rs 40 crore and could be valued at 4 times that, will help it rise to the top of Indian advertising.
Publicis India acquires Beehive Comm; eyes more revenue

It‘s been quite a year for Publicis India. After acquiring digital agency Istrat and brand consultancy Marketgate last December, the agency brought on board stalwarts Ambika Srivastava, Partha Sinha and Bobby Pawar.

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