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WhatsApp Privacy Policy update ‘optional’ for businesses: Mark Zuckerberg

Facebook CEO Mark Zuckerberg has clarified that the update does not change the privacy of anyone’s messages with friends and family.

January 28, 2021 / 08:52 IST
Facebook CEO Mark Zuckerberg

Facebook CEO Mark Zuckerberg has defended WhatsApp’s much-bashed privacy policy update, justifying that it is aimed at easing “optional experiences for businesses in the app”.

Zuckerberg said in a statement on January 28, “We are building new features to make it even easier to transact with businesses in the app. We're building tools to let businesses store and manage their WhatsApp chats using our secure hosting infrastructure, if they would like.”

According to him, WhatsApp is “in the process” of updating its privacy policy in terms of service to reflect these optional experiences.

Zuckerberg also clarified that the update does not change the privacy of anyone’s messages with friends and family.

“All of these messages are end-to-end encrypted, which means we can’t see or hear what you say, and we never will, unless the person that you message chooses to share it,” he said.

He also emphasised “choice” for businesses.

“Business messages will only be hosted on our infrastructure, if the business chooses to do so. We are moving the date of this update back to give everyone time to understand what the update means,” he added.

More than 175 million people message a WhatsApp business account every day, Zuckerberg noted.

Moneycontrol News
first published: Jan 28, 2021 08:52 am

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