Shiv Sagar, grandson of legendary filmmaker Ramanand Sagar, attended the 55th International Film Festival of India (IFFI) in Goa on Wednesday evening. He was accompanied by the cast of the new show Kaakbhushandi Ramayan. The team brought the timeless essence of the epic saga as they graced the red carpet of the event.
Kaakbhushandi Ramayan premiered on Doordarshan on Monday, airing at 7:30 pm, with a repeat telecast at 10 am. The show blends high-tech VFX and music to deliver a culturally rich experience, enhanced by superior technology. Kaakbhushundi Ramayan - Untold Stories is produced by Sagar World Multimedia.
Expressing his joy at being a part of IFFI this time, Shiv Sagar shared, "The experience at IFFI was surreal. Walking the red carpet with the cast of the show and in their costumes felt like something out of a dream because we received so much appreciation for our craft. All our characters got so much love, and it was wonderful to receive such infectious warmth."
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The series is helmed by creative director and producer Shiv Sagar, the grandson of the late Dr. Ramanand Sagar, who brought the epic Ramayan to life in 1987, captivating millions of hearts worldwide. At a time when television was still in its early stages in India, Ramanand Sagar's Ramayan became the most-watched television series, with an estimated viewership of over a billion people globally. It has been broadcast in over 65 countries and has remained on-air since its first telecast on January 25, 1987.
Sagar World Multimedia, headed by Shiv Sagar, continues the legacy of creating impactful content. Shiv Sagar's father, Prem Sagar, who was the marketing director of Sagar Arts and an award-winning cinematographer, directed the acclaimed series Vikram Aur Betal in 1985. This series became the precursor to Ramayan, serving as a test-marketing effort for a new genre that was non-existent at the time.
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