Netflix’s KPop Demon Hunters gets first toy line from Hasbro and Mattel

Netflix's KPop Demon Hunters

• Hasbro and Mattel unveil KPop Demon Hunters toys at Toy Fair
• Mattel's line features dolls, action figures, games, and movie collectibles.
• Hasbro releases Furby Furblet toys and NERF weapons inspired by Huntrix demon gear

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Netflix’s KPop Demon Hunters continues to captivate the fans, and it has received its first-ever toys. Hasbro and Mattel toy lines have unveiled the first look at KPop Demon Hunters toys.

New dolls, action figures, souvenirs, games, and role-playing goods inspired by the popular animated film were among the many products that the toy producers showcased at the Nuremberg Toy Fair.

Dolls, action figures, games, and collectables are all part of Mattel's line, which is not surprising. One of the products is an American Girl collection that includes dolls of the three major characters in the movie, Rumi, Zoey, and Mira—also referred to as the fictional K-pop girl group Huntrix.

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Each doll, which features high-end fabrics, intricate accessories, and style that captures the iconic clothes, music, and attitude of the movie, is inspired by the many characters' on-screen appearances and personalities.

Along with action figures, collectable dolls, and keychains of Huntrix, the group's boy band Saja Boys, and other characters like fan-favourite Derpy, the toy manufacturer has also produced fashion dolls with the movie's first costumes and singing dolls with the group's performance costumes. Inspired by the movie and its characters, Mattel is also developing a UNO game, Polly Pocket collectables, and Little People Collector sets.

Hasbro has released two Furby Furblet toys and NERF toys based on Huntrix's demon-fighting weaponry.

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The Fublets are based on Derpy Tiger, a popular figure among fans of all ages. The other is based on Jinu, the film's complex lead character from the demon boy band Saja Boy. Each of the Furby toys comes with a keychain attachment, themed accessories, and over 45 interactive sounds.

Inspired by the two K-pop groups in the movie, Huntrix and the Saja Boys, the toy firm has also released light sticks that fans can use to watch and sing along during "concert-style play." admirers of the movie will have the opportunity to "rehearse, hunt demons, win awards and compete for fans" in the upcoming KPop Demon Hunters Monopoly game.

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This comes after the success of KPop Demon Hunters, which is now the most-watched video game on Netflix.

The animated musical revolves around Huntrix, a K-pop girl group consisting of three members who also happen to battle underworld monsters. Its soundtrack spent a few weeks in the top 10 of the Billboard 200 chart in addition to dominating the Netflix rankings. Additionally, "Golden" peaked at number one on Billboard's Hot 100.