Get paid to eat biryani at this firm in Bengaluru hiring 'Biryani Intellectual'. Viral post sparks curiosity

A Bengaluru-based firm posted a job listing, hiring for 'Biryani Intellectual' to taste wide range of biryanis.

As workplaces continue to evolve, unconventional and passion-driven job roles are increasingly finding space in the modern employment landscape. Adding a flavourful twist to this trend, a Bengaluru-based video content company has gone viral for advertising a role that many food lovers can only dream of, a ‘Biryani Intellectual’.

The unusual job listing was shared on LinkedIn by Shreya Thaker, the hiring manager at content firm YaaS Media, and quickly caught the attention of social media users. The post invited self-proclaimed biryani connoisseurs to turn their love for the iconic dish into a full-time, paid profession.

The hiring call struck a humorous tone, describing the ideal candidate as someone who reacts like celebrity chef Gordon Ramsay when biryani facts are misrepresented, passionately suggests biryani spots during dinner conversations, and takes the “veg biryani versus pulao” debate rather seriously. The role, the company said, is aimed at individuals who are deeply invested in biryani culture and opinions.

According to the job description, YaaS Media is looking to bring biryani-focused storytelling to digital platforms through video journalism. The selected candidate will be expected to research and write about biryanis across the Asia-Pacific region, participate in studio shoots and food vlogs, and create both short-form and long-form video content for platforms such as YouTube and Instagram, all while tasting a wide range of biryanis.

The application process has been kept intentionally simple. Interested candidates can email their details to the company with the subject line “Biryani Snob here”. The position is based in Bengaluru, is full-time and in-office, and is described as a paid long-term project.

The quirky listing sparked lively conversations in the comments section. Several users expressed curiosity about who might land such a role, while others asked if similar opportunities would be extended to cities like Mumbai. One user humorously reignited the age-old debate by declaring that “veg biryani is actually pulao,” while also enquiring whether the role could be done on a part-time, weekend-only basis.