According to a ASSOCHAM-PwC joint study, the video over the top (OTT) market in India - which primarily comprises content streaming services - is likely to be ranked among the top 10 markets globally with a market size of $823 million, or about Rs 5,363 crore) by 2022.
But as debate raged over allegations of channel violating the model code of conduct in place for the general elections, Tata Sky in a statement said: "Namo TV is a special service available to all subscribers. The content of the service comes from BJP."
Tata Sky had moved the Delhi High Court against TRAI's new pricing regime, which comes into effect on February 1
Tata Sky subscribers will be able to avail this service at Rs 75 per month besides being available on the Tata Sky website and mobile app.
Other than the 22 channels, the DTH service has on its own identified 11 SPN channels that will continue to be available to viewers, in accordance with TRAI regulations
All plans come with a free WiFi router and Rs 1,200 installation charges
Through this partnership, Tata Sky subscribers in India will be able to browse and access the entire Netflix service, including TV shows, films, documentaries, in the coming months through future Tata Sky platforms, according to a joint statement released by the companies.
In addition, Tata Sky recently selected Irdeto to enhance its end-to-end solution for over-the-top (OTT) content services, the company said.
The new service Tata Sky Beauty will bring make-up hacks, savvy fashion trends, delightful skin care tips, among others from industry to households across the country.
The channel will cover content from various states without restricting itself only to National Capital or metropolitan cities, ZMCL said in a statement.
SP Tulsian of sptulsian.com, explains why he is bullish on Dish TV. He also talks about some energy and sugar stocks.
TRAI said it had come to its notice that some MSOs were luring LCOs to provide signals without these written agreements.
Storyboard Editor Anant Rangaswami caught up with Bharat Puri, MD at Pidilite and Piyush Pandey, Executive Chairman and Creative Director at Ogilvy and Mather India and South Asia where they spoke about Dr Fixit‘s latest campaign.
The company by airing educational content in association with group company Tata ClassEdge is aiming at an additional 10 percent new value-added services (VAS) customers, according to Tata Sky CCO Malay Dikshit.
The spot rate for sponsors was Rs 5.25 lakh. The spot buy rate was Rs 5.75 lakh for standard definition channels, while for HD, price was between Rs 1.50 lakh to Rs 1.80 lakh for 10-seconds.
Storyboard speaks to Ashish Limaye, CEO, Happy Finish, to Jean Lin, Global CEO, Isobar and on this week's Noticeboard, Storyboard has exclusive previews of the latest campaigns for Tata Sky and Makemytrip.
The company, which claims to have over 10 million subscribers in India, currently has around 55 per of its total connections from cities and rest 45 percent is from outside cities.
Under the partnership, BSNL will waive off broadband rental for the first month while Tata Sky will offer its VoD service free for the first month to download content worth up to Rs 500.
Tata Sky in a statement said the service will be available at no additional cost to Tata Sky subscribers, in the coming months.
Shemaroo last month tied up with direct-to-home operators (DTH) Airtel and Tata Sky to launch Miniplex and the company said it will also look at tying up with other DTH players.
On storyboard this week two brands breakthrough the clutter during Diwali, Kangana Ranaut speaks to Storyboard on Tata Sky's brand endorsement and many more and FCB Global CEO Carter Murray speaks about the changes that we will see at his agency.
Part of the company's global investment of USD 1.2 billion, it is IBM's second such centre in India. The first one in Mumbai offers private cloud computing services.
The company, as a part of its private equity (PE) investment, will be raising upto USD 700 million in the current year. The fund will be a sector agnostic follow-on.
The companies, however, declined to comment on the amount being invested and the percentage of stake being picked up. TOF is the second Indian entity to invest in Uber after The Times of India group's Times Internet bought a small stake for about Rs 150 crore in the US-based company in March.
Direct-to-Home service provider Dish TV is looking to add up to 1.7 million net subscribers this fiscal, according to a top company official.