Former employees of Tata Cliq, the e-commerce platform under Tata Group, spoke about how Ratan Tata's principles of respect, transparency, and social responsibility were deeply embedded in the company’s work culture, even though many had never met him personally.
Apart from working with Tata CLiQ for more than six years, Vikas Purohit has also worked with Amazon, Reliance, Tommy Hilfiger, and Aditya Birla Group.
Purohit had joined Tata Cliq in November 2016 and has vast experience in the e-commerce and fashion retail market.
In November 2021, Tata Consumer Products acquired Tata SmartFoodz from Tata Industries Limited while Tata Advanced Materials was moved into Tata Aerospace.
Rise of conscious consumption during the pandemic has helped shore up the fortunes of made in India luxury purveyors, say Rina Shah of Indiluxe and Gitanjali Saxena, global luxury head, Tata CLiQ.
The proposed changes in the ecommerce norms can be seen as an attempt by the government to appease small traders ahead of the Lok Sabha polls.
Tata Cliq's (a part of the Tata group venture) 'phygital' marketplace combines online shopping with the offline store experience and leverages Adobe Experience Cloud solutions to offer a personalised, relevant and seamless digital experience for shoppers, Adobe said in a statement.
Ashutosh Pandey is the e-commerce head of Tata Group and CEO of Tata CLiQ, the online commerce brand of the Tata Group.
The partnership will enable consumers to book test drives, explore additional features and benefits with just a CLiQ, Tata CLiQ said in a statement.
luxury.tatacliq.com, will house a wide range of apparel and accessories for men and women by luxury and bridge-to-luxury brands like Hugo Boss, Armani Jeans, Coach, Furla, Tumi, G-Star, Michael Kors and EA-UG to begin with, a statement said here.
Tata Group will reach out more to consumers and tap digital opportunity to build upon the “foundation we have inherited†for the next 150 years, Tata Sons Chairman Cyrus Mistry has said in an interview to the conglomerates in-house website tata.com.
Biz Wrap: Microsoft has set up its online store on Tata group's online platform 'Tata CLiQ' to sell the tech-major's products including tablets, software and phones
"With a novel proposition and communication idea, we are sure that we will build a strong salient brand. We believe that Maxus will be a true partner in understanding the brand and bringing it alive across vehicles and with their vast spread of services from analytics to creative content development."
The group said it developed its Tata Cliq website over a year-and-a-half at a cost of "several hundred million dollars" to be a marketplace for in-house and partner companies to sell apparel and electronics.