The premium segment, defined as devices priced above $800, took the hardest hit as both Apple and Samsung saw declines in their flagship sales
Festive season means that both online and offline retailers are expected to usher in a slew of discounts on smartphones, which could give a shot in the arm to the Indian smartphone market
Apple shipped around 10 million iPhones in India in 2023 and cornered 7 percent of the market, according to data from Counterpoint