Sunil Mittal-led Bharti Airtel is all set to introduce an Android-based smart set-top box (STB), which is likely to come bundled with a range of new-look tariff packs this September, The Economic Times reports.
With this, the Mittal-led telco aims to cater to its mid-to-top end postpaid mobile users, broadband and direct-to-home (DTH) customers. The company's Android STB will offer a combination of digital entertainment and speedy broadband services, the report added.
In a move to counter JioFiber's recently announced Welcome Offer, Airtel might also club a free HD/LED TV with the STB for super-premium tariff pack customers.
Moneycontrol could not independently verify the report.
The bundle offer will give Airtel customers access to premium OTT content, streaming apps, high-definition TV channels, VR apps and interactive gaming services, along with the high-speed broadband.
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