Sunscreen once used to mean heavy creams and white patches, but not anymore. With growing awareness around UV damage, pigmentation and premature ageing, SPF has earned a permanent place in skincare routines. And leading this shift are gel sunscreens, designed for Indian weather and modern lifestyles.
People are embracing this new-age formula and how it’s changing the way they think about daily sun protection. “There’s a mindset shift,” says Malini Adapureddy, CEO and Founder, Deconstruct. “People don’t want just sun protection, they want comfort, texture, and skincare that works for their skin type and climate,” she explains.
Adapureddy believes this is why gel sunscreens are becoming popular. “They’re not heavy, they don’t leave a white cast, and they feel like skincare, not a chore. From teenagers learning about skincare to adults navigating city life, SPF is becoming something you want to apply, rather than something you feel you have to,” she says.
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The market has evolved. People are now reading labels and choosing textures. “We’ve moved past the one-size-fits-all idea of sunscreen,” says Adapureddy. “Gel formulas suit the Indian lifestyle, humid weather, sweat, pollution, long commutes, they tick all the boxes.”
Adapureddy shares reasons why gel sunscreens are redefining how people protect their skin:
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