Moneycontrol PRO
Swing Trading 101
Swing Trading 101

Parasakthi team receives backlash for promoting the film in Delhi during Sankranthi celebrations

A lot of the criticism online has to do with the idea that Parasakthi has a story that is based on resisting Hindi imposition.

January 15, 2026 / 11:10 IST
Parasakthi
Snapshot AI
  • Parasakthi team faces backlash for attending BJP Pongal event in Delhi
  • Critics say film's anti-Hindi stance clashes with actors' presence at BJP event
  • Online debate grows over Parasakthi's political message and artistic intent

Filmmaker Sudha Kongara was at the centre of an online controversy after she said that it was taking too long to get censor clearance for her upcoming film Parasakthi. The Sivakarthikeyan movie, which also stars Ravi Mohan, Sreeleela, and Atharvaa, has now come under fire on social media for more than just certification problems.

There was a new wave of anger after pictures and videos from the recent Pongal celebrations at Union Minister L Murugan's house spread quickly online.

Prime Minister Narendra Modi was a special guest at the event, which also featured Parasakthi actors Sivakarthikeyan and Ravi Mohan, as well as music composer GV Prakash Kumar. Fans of the actors have questioned the optics of the film's team going to the celebration, saying it goes against the film's ideological premise.

A lot of the criticism online has to do with the idea that Parasakthi has a story that is based on resisting Hindi imposition. Several netziens say that going to a big event hosted by a BJP leader makes the film's ideological stance weaker.

Some netizens are of the view that language policies are still politically sensitive, especially since Tamil Nadu has long been against any attempt to make Hindi the national language. Language identity has always been an important part of the state's social and political life, which makes the issue even more sensitive.

Parasakthi doesn't openly criticise the BJP, but people online say that its main theme, which is said to be about a movement against Hindi imposition, is at odds with the party's larger goal of making Hindi a unifying language across the country.

The BJP has always said that Hindi should be a link language and not a replacement for regional languages. However, some party leaders have made statements in the past that have led to accusations of cultural and linguistic imposition.

The debate about Parasakthi is getting more attention online. The people who made it are now being questioned about both its political message and its artistic purpose.

Bhawana Tanmayi is a Hyderabad-based freelance entertainment journalist. Views expressed are personal.
first published: Jan 15, 2026 11:10 am

Discover the latest Business News, Sensex, and Nifty updates. Obtain Personal Finance insights, tax queries, and expert opinions on Moneycontrol or download the Moneycontrol App to stay updated!

Subscribe to Tech Newsletters

  • On Saturdays

    Find the best of Al News in one place, specially curated for you every weekend.

  • Daily-Weekdays

    Stay on top of the latest tech trends and biggest startup news.

Advisory Alert: It has come to our attention that certain individuals are representing themselves as affiliates of Moneycontrol and soliciting funds on the false promise of assured returns on their investments. We wish to reiterate that Moneycontrol does not solicit funds from investors and neither does it promise any assured returns. In case you are approached by anyone making such claims, please write to us at grievanceofficer@nw18.com or call on 02268882347