Rohan Murty has launched Workfabric AI, a new enterprise artificial intelligence company focused on solving what it describes as one of the biggest barriers to scaling AI inside large organisations: the loss of operational context.
The company is now live, generating revenue, and has attracted backing from senior figures associated with OpenAI and the Stanford AI Lab.
Workfabric AI’s core product, ContextFabric, is a context engineering platform that learns directly from how work actually happens across enterprises. Instead of relying only on static inputs such as documents and stored records, the platform captures decisions, exceptions, approvals, and judgement calls that emerge in live workflows and day-to-day collaboration.
According to the company, this disappearing context explains why many enterprise AI initiatives struggle to move beyond pilots. While systems of record capture outcomes, the reasoning behind those outcomes is typically lost, leaving AI systems without situational awareness or the ability to operate reliably in production.
ContextFabric is designed to act as a shared execution backbone for enterprise AI agents. It learns intent from real workflows, delivers the right context at the moment
decisions are made, and powers multiple agents with a common, governed source of enterprise intelligence.
The startup’s approach has drawn support from industry veterans such as Bob McGrew, formerly of OpenAI and Palantir, and Chris Re, associated with Stanford AI Lab as well as Together.AI and Snorkel.
Early enterprise validation has also emerged. On August 29, Cognizant announced a partnership with Workfabric AI to train and deploy 1,000 “context engineers” over the next year, aimed at industrialising agentic AI across enterprises.
Under the partnership, Cognizant will use Workfabric’s ContextFabric platform to help clients move from experimental AI deployments to scaled implementations embedded into daily operations.
“Every technology shift creates a services shift. In the LLM era, the lever is context,” Cognizant CEO Ravi Kumar S said while announcing the collaboration.
Workfabric AI said it sees context as the most durable asset enterprises will hold in the AI era, arguing that capturing how organisations actually operate is essential for AI agents to deliver sustained business value.
The company has launched its website, workfabric.com, and said it is engaging with enterprises and partners interested in building production-grade AI systems grounded in operational reality.
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