Best Indian Brands 2017: Tata tops the list for the fifth time, Reliance Industries and Airtel follow

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Continuing its streak, Tata has topped the table for the best Indian brands for the fifth year, according to the Interbrand Best Indian Brands 2017 report. Tata is followed by Reliance which has toppled Airtel to third place riding on the successful launch of Jio.

Commenting on its stellar run, Harish Bhat, the Brand Custodian of Tata Sons, said, “Over the past 149 years of its existence, the Tata Group has consistently kept the community at the centre of everything it does, in line with the vision of its founder, Jamsedji Tata.”

“Simultaneously, Tata has remained relevant to every generation, powered by its pioneering spirit.  These values make Tata a unique and powerful brand that is well regarded and much loved by all its stakeholders.”

In the top 10 Indian brands, four are strictly financial services providers. HDFC is at 4^th position, followed by Life Insurance Corporation of India (LIC) and State Bank of India (SBI) at 5^th and 6^th position, respectively. The largest private sector lender, ICICI Bank is at 9^th position in the list.

Other brands which complete the top 10 are IT major Infosys at 7^th, Mahindra at 8^th and Godrej at 10^th. Maruti, Reliance, HDFC, JSW and Kotak showed the best growth performances, according to the report.

“Maruti Suzuki, our top growing brand for the second year in a row has done an exemplary job with Reliance, Kotak, JSW, HDFC and Ashok Leyland not far behind,” said Ashish Mishra, Managing Director, Interbrand India.

There are two brands which appeared on the list for the first time. The motorcycle maker Royal Enfield which has established its own cult following in the market is placed at 17^th position. The brand is valued at Rs 90.8 billion riding on its successful year on year financial performance.

Cement manufacturer Ambuja Cements with a brand value of Rs 15.18 billion also made its entry into the list at 40^th position. The company which saw its merger with ACC negotiated the impact of demonetisation successfully and gave strong financial results.

The top 40 Indian brands have a combined total value of Rs 4755.7 billion, an increase of 5 percent from 2016.

Disclosure: Reliance Industries Ltd. is the sole beneficiary of Independent Media Trust which controls Network18 Media & Investments Ltd.