GTA 6 launch update: Is Travis Scott there in the game? New music video sparks speculation

GTA VI

Travis Scott has once again stirred the internet—but this time, it’s not over sneakers or sold-out concerts. A brief shot in the rapper’s new video, 2000 EXCURSION, has sparked rumours that he may be part of the upcoming Grand Theft Auto VI.

Released as a JackBoys collaboration, the video features a Florida licence plate reading ‘GTA VI 6’—a not-so-subtle detail that has fans convinced a collaboration between Travis Scott and Rockstar Games is in the works.

The moment appears near the end of the video and is far from hidden. The customised plate is clearly framed, mounted on a sleek car cruising through a Vice City-inspired landscape. Given the game's confirmed Florida setting, the placement feels deliberate. Fans now believe this may be more than just an Easter egg—it could be a soft reveal of Travis Scott’s involvement in GTA 6.

Why it makes sense
Rockstar Games has a history of pulling in real-world musicians and celebrities for its games. GTA V featured numerous artists with exclusive tracks on in-game radio stations, not to mention voice cameos and curated playlists. Travis Scott, who has previously headlined virtual concerts and dabbled in immersive media, would be a natural fit for GTA 6’s likely neon-soaked, high-energy world.

Unsurprisingly, platforms like Reddit and X (formerly Twitter) are flooded with reactions. From “Travis Scott in GTA 6???” to “Rockstar marketing just hit another level,” fans are speculating everything—from the rapper curating a soundtrack, hosting a fictional radio station, or even making a digital cameo as an NPC.

Many are convinced this is just the beginning of Rockstar’s celebrity-laden campaign for GTA 6, which is officially slated for a 2026 release.

Neither Rockstar Games nor Travis Scott have commented on the teaser, but with the GTA 6 launch inching closer, this could be the opening move in a much larger campaign.

Whether it’s just a clever nod or something bigger in the works, the possibility of Travis Scott featuring in GTA 6 has certainly captured attention—and if past Rockstar marketing is anything to go by, fans may want to keep their eyes peeled for more clues.