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    • Monkey snatches man's iPhone in Vrindavan, returns it for Frooti. Watch

      In an incident that happened at the Sri Rangnath Ji Mandir earlier this month, a monkey snatched a devotee’s iPhone. A video shared on Instagram by a user named Vikas showed two monkeys perched atop the temple. One of them had the man’s iPhone.

    • 'Daku Haseena', wanted for Rs 8.5 crore heist, arrested. Thanks to Rs 10 Frooti

      'Daku Haseena' and her husband had their faces covered to evade the police but they had to uncover their faces to have the drink.

    • Parle Agro urges government to postpone plastic straw ban

      The company has appealed to the government to extend the ban by six months from current deadline of July 1, 2022.

    • Parle Agro plans to make Frooti No. 1 again: Nadia Chauhan, joint MD

      Nadia Chauhan, joint managing director and chief marketing officer of Parle Agro, talks to Moneycontrol about health consciousness among consumers and how it affects sales of packaged fruit-based beverages such as Frooti.

    • What drives the craze for mango-based drinks Maaza, Frooti in India?

      Mango-based drinks command about 75 percent of the Rs 12,000 crore packaged juice market in India and are growing at 9-10 percent every year.

    • Parle targets Rs 5,000 cr revenue by 2018, to launch Frooti Fizz

      The makers of Frooti are launching a new drink in the fizz segment called Frooti Fizz and the company aims reach a turnover of Rs 5,000 crore by 2018.

    • Parle expands sparkling juices segment with Frooti Fizz

      "In 2005 we launched sparkling fruit juices with Appy Fizz. We launched it originally as a niche product but over time we saw the acceptance of the product," Parle Agro Joint Managing Director and Chief Marketing Officer Nadia Chauhan told PTI.

    • Storyboard: Parle Agro re-launches Frooti

      Parle Agro has re-launched its flagship brand Frooti. The 30 year old iconic mango drink has a new packaging, logo and of course marketing strategy. The aim is to widen Frooti's consumer base, increase market share by 10-15 percent and clock a 50 percent growth.

    • Did Sachin's 100th 100 give brands a chance to make merry?

      Here is a look at the what this week's episode of Storyboard holds in store for you.

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