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  • Amagi buys Streamwise to firm up its streaming data analytics solutions Nov 22, 2022 11:21 AM IST

    Amagi buys Streamwise to firm up its streaming data analytics solutions

    Amagi raised $100 million investment from private-equity firm General Atlantic at a valuation of $1.4 billion earlier this month.

  • Amagi bags $100-million investment from General Atlantic; crosses $100-million ARR milestone Nov 10, 2022 06:09 PM IST

    Amagi bags $100-million investment from General Atlantic; crosses $100-million ARR milestone

    General Atlantic has invested $80 million in the financing round that values the company at $1.4 billion, up from the $1 billion valuation when Amagi last raised funding in March 2022

  • Bits To Billions | The Amagi story: These 3 engineers from Coimbatore want to disrupt media Jul 05, 2022 06:14 PM IST

    Bits To Billions | The Amagi story: These 3 engineers from Coimbatore want to disrupt media

    If the COVID-19 pandemic changed how people consume content, it also transformed how media and broadcast firms delivered content to their customers across the world with the rapid adoption of cloud-based software solutions. Bengaluru-based unicorn Amagi has been one of the biggest beneficiaries of this transformation. The startup enables content owners to launch, distribute and monetise live linear channels on free-ad-supported television and video services platforms through a suite of solutions. The demand for these software solutions has increased with growing consumption of online video content. Founded in 2008 by college mates Baskar Subramanian, Srinivasan KA and Srividhya Srinivasan, Amagi is also a rare unicorn that is profitable. On this episode of Bits to Billions, its founders Subramanian and Srividhya Srinivasan spoke to Moneycontrol's Chandra R Srikanth on why it is hiring at a time when many startups are firing and why it wants to list in India

  • Media tech unicorn Amagi aims to IPO in India: Co-founder Baskar Subramanian Jul 04, 2022 01:35 PM IST

    Media tech unicorn Amagi aims to IPO in India: Co-founder Baskar Subramanian

    Profitability is an addictive phenomenon. Once you become profitable, you want to be profitable, says Amagi co-founder Baskar Subramanian.

  • Amagi enters India's unicorn club with $95 million funding from Accel, others Mar 16, 2022 06:16 PM IST

    Amagi enters India's unicorn club with $95 million funding from Accel, others

    Amagi enables content owners to launch, distribute and monetise live linear channels on free-ad-supported television and video services platforms through a suite of solutions.

  • India is 18 months away from fundamental change in online video advertising: Amagi co-founder Nov 16, 2021 11:17 AM IST

    India is 18 months away from fundamental change in online video advertising: Amagi co-founder

    In September, Amagi raised $100 million from investors such as Accel, Avataar Ventures, Norwest Venture Partners and existing investor Premji Invest to double down on its cloud-based solutions for broadcast and streaming TV firms.

  • Amagi raises $100 million from Accel, Avataar Ventures and others Sep 10, 2021 08:57 PM IST

    Amagi raises $100 million from Accel, Avataar Ventures and others

    Amagi enables content owners to launch, distribute and monetise live linear channels on free-ad-supported television and video services platforms through a suite of solutions.

  • SonyLIV partners with Amagi to grow OTT ad revenues Sep 14, 2018 01:28 PM IST

    SonyLIV partners with Amagi to grow OTT ad revenues

    Using Amagi ‘thunderstorm’, SonyLIV will be able to insert targeted mid-roll ads without the need to change its existing broadcast workflows

  • Amagi: The next generation media technology company Sep 03, 2016 02:17 PM IST

    Amagi: The next generation media technology company

    Watch the story of Bangalore based tech startup Amagi, a next generation media technology company that enables personalisation of television content delivery.