Honasa Consumer shares jump 8% after CEO Varun Alagh increases stake

Honasa Consumer share price

The shares of Mamaearth-parent Honasa Consumer jumped more than 8 percent on December 30 after promoter and CEO Varun Alagh increased his shareholding in the company through a block deal.

The shares of the company rose to Rs 299.40 apiece, the highest level seen by the stock in around 1.5 months. It has now extended gains for the second consecutive session.

Honasa Consumer CEO increases stake:

Honasa Consumer announced in the post-market hours of December 29 that Varun Alagh acquired nearly 18.52 lakh shares, representing 0.57 percent stake in the company, through a block deal at a price of Rs 270 per share. This takes the total value of the acquired shares to nearly Rs 50 crore.

The said price implies a discount of 2.5 percent over the previous closing price of Rs 277 per share.

According to data on NSE, Fireside Ventures Investment Fund I was the seller in the transaction, reducing its stake further.

Following the transaction, Alagh’s shareholding in the company has increased to 32.45 percent. The total stake owned by promoters and promoter groups in the company has now risen to 35.54 percent.

Honasa Consumer shareholding pattern:

According to data on the company's shareholding pattern as at the end of September this year, Varun Alagh was the largest individual shareholder in with 31.88 percent stake holding. His wife and Honasa Consumer Co-founder Ghazal Alagh came next with 3.06 percent stake.

Mukesh Alagh and Jaspal Alagh owned 0.2 percent stake each, taking the total stake owned by promoters and promoter groups in the company to 34.97 percent at the end of September.

Fireside Ventures Investment Fund I meanwhile owned 1.93 percent stake in the company at the same time. The VC firm has been reducing its stake in the company since the latter's market debut in 2023.

Honasa Consumer share price:

Honasa Consumer shares have gained more than 10 percent in the past five days, and around 3 percent in the past one month. The stock has however fallen around 5 percent in the past six months.

It is so far up around 18 percent in 2025 so far, and has a P/E ratio of more than 122. The company’s market capitalisation currently stands at around Rs 9,547 crore.

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