
Realty firm Experion Developers has launched an ultra-luxury residential project “SAATORI” at sector 151 in Noida, with a planned investment of Rs 1,500 crore, the company said.
The five-acre development, located along the Noida–Greater Noida Expressway, has been designed around Japanese Zen philosophy and aims to position itself as a low-density, design-led residential address, the realty firm said.
The project named as “SAATORI” will comprise three towers rising up to 38 floors (G+38 configuration), with four apartments per floor. The project enjoys proximity to the Sector 148 metro station and major corporate hubs housing companies such as IBM, Microsoft and TCS.
Singapore-based DPA as architectural consultant and Bangkok-based Plandscape as landscape consultant have designed the project.
According to the company, the development philosophy draws from the Japanese concept of ‘Ma’, which emphasises spatial balance and intentional pauses. The master plan integrates landscaped greens, shaded pathways, water features and wind corridors to create a microclimatic environment aimed at enhancing thermal comfort and sustainability.
BK Malagi, Vice Chairman of Experion Developers, said the project reflects evolving buyer preferences.
“Today’s homebuyers are seeking environments that support well-being, mindfulness and long-term value. With an investment of Rs 1,500 crore, SAATORI reflects our long-term commitment to creating enduring value and world-class living standards,” he said.
The project will feature over 1.5 lakh square feet of social and wellness amenities, including lap and wellness pools, spa and sauna facilities, Zen gardens, forest courtyards, open lawns and amphitheatre spaces.
Priyamvada Navet, Deputy CEO, said the project focuses on low-density planning and nature-led design to deliver a “spatially harmonious and modern luxury experience”.
Sector 151 and the surrounding micro-market are witnessing increased residential interest, driven by corporate expansion in the Noida-Greater Noida corridor. With Microsoft launching a new India Development Center and TCS expanding its office presence, industry estimates suggest 30,000–35,000 professionals could be added to the workforce in the region, supporting rental demand and capital appreciation.
The location is also expected to benefit from infrastructure upgrades, including the upcoming Jewar International Airport and a planned international-standard golf course in Sector 152.
Experion Developers is a wholly owned subsidiary of Experion Holdings Pte. Ltd., Singapore. It is part of the AT Capital Group, a globally diversified business group with interests across real estate, renewable energy, structured credit, and public markets in India, the GCC countries, Europe, and the United States.
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