Hero MotoCorp, India’s largest two-wheeler maker, will open bookings of its newly launched premium X 440 motorcycle at 4.40pm on July 4 across the country.
Customers can book the most affordable Harley-Davidson X440 motorcycle online on www.HarleyDavidsonx440.com with a booking amount of Rs 5,000. You can also book on Hero MotoCorp’s website or through the company's authorised dealerships.
You can also book the Harley-Davidson X440 at all Harley-Davidson dealerships and select Hero MotoCorp outlets across the country.
Also Read: Hero MotoCorp ready to scale up presence in premium segment with Harley partnership: Pawan Munjal
Hero MotoCorp on July 3 launched Harley-Davidson X440, a fully indigenised 440cc motorcycle it has co-created with the US-based cult motorbike maker. The vehicle is available in three variants - Denim, Vivid and S - at an introductory price point of Rs 2.29 lakh (Denim), Rs 2.49 lakh (Vivid) and Rs 2.69 (S). Deliveries of the Harley-Davidson X440 will start from October 2023.
Powering the X440 will be a newly developed 440cc single-cylinder, which is oil and air-cooled that redlines at 8,000 rpm.
Also Read: Hero MotoCorp zooms 3% riding on Harley Davidson ties
The motorcycle features a modern-retro design, inspired by the Harley-Davidson XR1200. The other design elements include circular LED headlamp, flat handlebar, round, fully digital instrument cluster, teardrop-shaped fuel tank and so on.
The Harley-Davidson X440 marks Hero MotoCorp and Harley-Davidson’s foray into the 440cc segment for the first time in India. The motorcycle will be made at Hero MotoCorp’s Neemrana facility in Rajasthan.
With the launch of X440, Hero Moto Corp is looking to gain a foothold in the premium segment over the next two years.
Hero MotoCorp Executive Chairman Pawan Munjal acknowledged that Harley plays a vital role for the company in the entire premium strategy. While the company has rolled out some products, which are very successful, with Harley, there is clearly a large amount of learning for the homegrown company in the development of large-sized engines.
On exports of X440, the Hero MotoCorp chief said the focus remains on the domestic market, at present.
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