JSW MG Motor India has announced the nationwide rollout of its Midnight Carnival campaign, which will run across all dealerships from December 5-7, 2025. As part of the initiative, showrooms will stay open until midnight, offering extended access for customers to explore the company's vehicle range in a family-friendly setting.
The carmaker currently offers eight models in India -- Astor, Hector, Gloster, Comet EV, ZS EV, Windsor EV, Cyberster EV and M9 EV. Following are their starting prices (ex-showroom).
Under the Battery as a Service (BaaS) program, customers can buy the Comet EV, ZS EV or Windsor EV at a lower upfront initial cost (excluding battery cost) and pay for the battery on a pay-per-usage basis.
The Windsor has become JSW MG's fastest-selling electric vehicle (EV) with cumulative sales of 50,000 units, contributing to the milestone of 1 lakh MG EVs on Indian roads.
The Midnight Carnival campaign features assured prizes worth Rs 11 crore, including a chance to win a trip for two to London. Eligible customers will also receive a three-day/two-night holiday voucher and can participate in scratch-and-win rewards covering gadgets and lifestyle gifts. Select finance benefits are available during the period, including three three-month EMI holiday and options for 100% on-road funding depending on tenure and years. These benefits may vary by variant and grade.
For reference, the campaign is only for MG cars sold via the company's standard dealerships and not the premium MG Select dealerships.
While JSW MG sells the Astor, Hector, Gloster, Comet EV, ZS EV and Windsor EV via its standard showrooms, the Cyberster EV and the M9 EV are available at the MG Select outlets.
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