BUSINESS
Zee-Sony merger: A look at the steps to bring combined entity into existence
Punit Goenka, who will be leading the merged entity, estimates eight to 10 months for the merger process to complete. Here’s a look at the process ahead.
BUSINESS
Meet the man who made Bhuvan Bam, the influencer with 3 billion YouTube views, a brand
Rohit Raj, co-founder of Artist Aadmi, a boutique talent management agency, has helped Bam crack many brand deals in the last few years. The two have also launched a merchandising firm, worth over Rs 50 crore, and a production company called BB Ki Vines Productions.
BUSINESS
Ajinkya Rahane on why he became a startup investor and his rules for investing in companies
Cricketer Ajinkya Rahane shares for the first time details of his investment strategy and the vital factors that drive him to invest in a business
BUSINESS
ZEE announces restructuring, integrates digital assets and content team
Rahul Johri has been appointed as President – Business, South Asia and will be responsible for leading the integrated revenue and monetisation team
BUSINESS
Coronavirus impact: Even new content finds few takers in theatres
The second day of reopening has been low key despite a new release. PVR's Hollywood offering My Spy has not drawn in the crowds.
BUSINESS
IPL 2020: More brands are opting for multi-team sponsorship deals for Season 13
Being the main sponsor of a team means spending around Rs 25 crore - Rs 50 crore. But for a small deal with the same amount , a brand can even sponsor all the eight teams. No wonder, there are 16-17 brands in multiple deals this year, against 6-7 last year.
BUSINESS
Chinese app ban: Here’s how big PUBG was in India
Reportedly as many as 50 million gamers in India play PUBG Mobile which was launched in 2018
TRENDS
Explained: The curious case of fake views, ghost followers and buying influence online
While buying followers and likes is not new in India, Badshah's involvement in this social media scam is leading to questioning of all high-profile accounts.
BUSINESS
COVID-19 impact: Is August the right time for theatres to reopen in India?
Looking at the rising coronavirus cases in India, cinemas reopening any time soon seems to be a distant dream.
BUSINESS
With TikTok gone, what about content creators and influencer marketing?
Due to the ban, TikTok's content creators will see a significant drop in revenue, say experts.
TRENDS
59 Chinese apps banned | Made in India platforms Bolo Indya, Roposo welcome users, creators after TikTok's demise
Creators of made in India short video sharing platforms are saying that their platforms will benefit from the ban on TikTok.
BUSINESS
COVID-19 impact: Content creation has been tricky but influencers are thinking out of the box
For a million views, a YouTuber can charge Rs 5-6 lakh while another may charge Rs 15-20 lakh. That's because of the kind of depth they have with the audience
BUSINESS
Robots keep houses clean in times of COVID-19
There has been a huge surge in demand for floor and window cleaning robots. As many as 300,000 to 400,000 cleaning robots are expected to be sold this year against last year's 10,000.
BUSINESS
India gets its first LGBT-focused OTT platform
Targeting three to four million subscribers in the first year of its operations, EORTV's original content will tell stories of the LGBT community.
BUSINESS
Tiktok's app rating is falling; but will brands shy away too?
When it comes to brands, experts do not think there will be an impact due to the ongoing controversy around TikTok.
BUSINESS
Can Amazon Prime Video's bet on comedy genre propel it past rivals?
Prime Video has around 40 stand-up comedy (Indian comics) specials on its platform.
BUSINESS
2.0 likely to hit Rs 500 crore target in India; stage set for Zero, Simmba
The film has set new benchmarks for the industry after becoming the second highest grossing Hindi dubbed film surpassing lifetime business of Baahubali: The Beginning (Rs 119 crore- Hindi version).
BUSINESS
Avengers will now speak in Hindi as Infinity War re-releases on Oct 2; here's what brings them back to India
More and more moviegoers in India are lining up for Hollywood films because home-grown productions still need to master the art of making big screen spectacles.
BUSINESS
Budget 2018: Need clear signal from govt on local body taxes on movie tickets, says MD of Mukta Arts
The entertainment industry needs more clarity on GST and on how input credits work, said Puri.
BUSINESS
Popcorn time: TN cuts entertainment tax on Tamil films to 8% from 10%
However, there is no respite for other language films in the state. The tax structure remains the same for non-Tamil films.
