
OpenAI has expanded ChatGPT with a new Canva integration that allows users to generate visual designs aligned with their brand identity. The feature applies stored logos, colour palettes, and fonts automatically when creating presentations, social posts, or marketing materials through simple text prompts.
The update focuses on reducing the gap between AI-generated ideas and usable branded visuals, which often required manual adjustments earlier.
How the Canva integration works
At the centre of the rollout is Canva’s Brand Kit. Once a business or creator uploads official branding assets into Canva, ChatGPT can pull those elements into every generated design.
Users can ask ChatGPT to create pitch decks, posters, or social media graphics, and the output appears with consistent colours, typography, and logo placement. This removes the need to fine-tune designs after generation and ensures visual consistency across content.
Canva has also added a Guided Presentation Builder that turns written ideas into structured slides and a Live Design Preview that allows users to edit designs directly inside ChatGPT without switching platforms.
Broader rollout across AI platforms
The Canva connector is not limited to ChatGPT. The company says the tools have already powered over 12 million designs across AI platforms, including Claude and Microsoft Copilot.
By embedding design creation directly within conversational AI tools, Canva aims to position branded visual output as a default step in content generation rather than a separate workflow.
What it means for everyday users
For small businesses, creators, and marketing teams, the update simplifies design production. A single prompt can now generate ready-to-publish visuals that follow brand rules automatically.
The feature also lowers the need for design expertise, making consistent branding accessible to users who rely primarily on AI tools for content planning and creation.
With this integration now available through Canva’s AI hub inside ChatGPT, users can move from idea to branded design within one interface, reflecting a broader shift toward AI-driven creative workflows.
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