The Telecom Regulatory Authority of India (TRAI) finally announced on November 22 the implementation of the New Tariff Order (NTO) 2.0, delayed for three years because of disagreements with broadcasters.
TRAI has asked all the distributors of television channels to adopt the new tariff regime starting on February 1, 2023.
Broadcasters have welcomed the move, but will the new order mean costlier TV bills for consumers? Let us understand NTO 2.0 and the changes proposed by TRAI, and its implications for broadcasters and consumers.
What is NTO?