To compensate for the 30-35 percent drop in transactions at these ATMs, the operators are knocking on the RBI’s door to hike the interchange fee to help meet costs and grow
PSPs include prepaid payment instrument (PPI) issuers, card networks, white label ATM (WLA) operators and trade receivables discounting system (TReDS) platforms.
The RBI also permitted WLA operators to source cash from any bank, including cooperatives and regional rural banks.
These ATM operators will be solely responsible for the quality and genuineness of currency notes dispensed through their ATMs.
The Reserve Bank has permitted non-banking companies to set up ATMs, referred to as WLAs, to increase the penetration of the facility across the country.
Speaking to CNBC-TV18 on the path ahead, George Alexander Muthoot, managing director, Muthoot Finance, says the white-ATM business segment will help the company gain access to those who are not their customers via gold loans.
George Alexander of Muthoot Finance told CNBC-TV18 that they had not applied for a banking license yet. He added, that the company will install 9000 White Label ATMs over the next three years.