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  • Happy Birthday Sachin Tendulkar. A look at the iconic moments from the Master Blaster's cricket journey

    Celebrating Sachin Tendulkar's birthday with a glimpse into the legendary moments from the Master Blaster's illustrious cricket career.

  • Investors win in World Cup frenzy even as Indian fans nurse a loss

    The 11-member MC Pro Cricindex has risen by 3 percent since September while the Nifty was flat during this period

  • ICC Cricket World Cup 2023 knockout tickets released

    BCCI announces the release of the final set of tickets for the ICC Cricket World Cup 2023 knockout matches, offering fans a last chance to witness the tournament's thrilling moments.

  • South Africa beat Pakistan by one wicket

    Earlier, opting to bat, skipper Babar Azam made a 65-ball 50, while Saud Shakeel scored a run-a-ball 52.

  • Sri Lanka beat England by eight wickets in World Cup

    Sri Lanka made short work of the chase, reaching the target in 25.4 overs as they scored 160 for two.

  • ICC Cricket World Cup: Top order fire Afghanistan to famous win against Pakistan

    Pakistan skipper Babar Azam and opener Abdullah Shafique smashed half-centuries and the team plundered 91 runs from the final 10 overs to post 282-7 on a turning track at the M.A.Chidambaram Stadium.

  • Disney+Hotstar creates new viewership record of 3.5 cr in India-Pak match

    The India-Pakistan ICC Cricket World Cup match on Saturday set a new viewership record, with a peak of approximately 3.5 crore viewers, as reported by Disney+Hotstar.

  • ICC Cricket World Cup 2023: A cricket enthusiast’s guide to Pune

    Everything you need to see, do, eat and drink if you’re in the old capital of Maharashtra to watch a cricket match at the MCA Stadium.

  • ICC ODI World Cup 2023: A look at the 10 stadiums that will host World Cup

    India will host the 13th edition of the ICC Men’s Cricket World Cup across 10 iconic venues as hordes of passionate fans will watch the biggest cricketers on the planet put on a show for their respective countries.

  • Radisson’s blunder: Hotel sends email to Hardik Pandya - the Unacademy employee, not the cricketer

    The Radisson Blu chain of hotels sent a check-in email to the wrong Hardik Pandya ahead of the ICC Cricket World Cup.

  • ICC World Cup 2023: India's warm-up matches schedule ahead of the tournament

    Hosts and two-time ODI World Cup champions India will play both their warm-up matches at Guwahati and Thiruvananthapuram, respectively.

  • World Cup 2019: Aamir included in World Cup squad after Pakistan bowlers' thrashing in England

    The left-arm pacer was initially left out of Pakistan's squad for the World Cup

  • World Cup 2019: No complacency on World Cup security, says cricket chief Richardson

    New Zealand witnessed one its deadliest terrorist attacks on March 15 when 2 gunmen open fired on two mosques

  • Storyboard: Sponsor interest highest in IPL 8

    Broadcaster Set Max says that this has been the best IPL so far - all its inventory is sold out and the broadcaster has made an estimated Rs 950 crore before the tournament even began.

  • Storyboard: Brands pad up for ICC World Cup 2015

    With two back to back wins - and that too against Pakistan and South Africa, the Indian cricket team is back to being the favorites to win this ICC Cricket World Cup. 8 more brands have signed up as on-air sponsors with Airtel and Maruti Suzuki coming on board as presenting sponsors. Storyboard checks in on the sponsor sentiment.

  • World Cup Ads - The Good, The Bad and The Ugly!

    It‘s been a week since the ICC cricket world cup started with India winning the big match against Pakistan last Sunday. But it wasn‘t just the 76 run victory that grabbed the headlines- the ads that played also got the people talking. We at Storyboard decided to put together the good, the bad and the ugly of World Cup advertising.

  • Sponsors shell out Rs 700 crore for Cricket World Cup 2015

    Our men in blue will begin their endeavour to defend the cricket World Cup starting Sunday. However they have more than just the nation's aspirations riding on their shoulders. Sponsors have shelled out nearly Rs 700 crore for the tournament, and expect a big bang for their buck, reports CNBC-TV18's Pavni Mittal.

  • Ride the Formula One wave in style with Storyboard!

    Meet the winners of the first Storyboard Awards while Indian companies get ready for the ride of their life with India's first Formula 1 extravaganza!

  • No great leaders, coaches, all about 'teamwork': Gambhir

    One of the best, most talented and dedicated Indian cricketers, Gautam Gambhir talks to CNBC-TV18's Anuradha SenGupta about his World Cup experience.

  • Can only subscription revenue drive HD TV profitable?

    High-Def is the in thing in television but its subscription and not advertising that will drive it, new ownership, senior level exists, there is a lot happening at Dentsu India, ASCI goes all out to promote creativity with a conscience.

  • Will dream cricket WC dim IPL's fortunes or fuel them?

    The ICC Cricket World Cup was a dream run for Team India, cricket fans, ESPN Star Sports and all the advertisers who backed it with their brands. The question is will this help or hamper the prospects of the IPL that started on Friday?

  • Pakistan were pussy cats not tigers: Cricketer Imran Khan

    It is fitting that in the week that the ICC Cricket World Cup ends, one of the most iconic cricketers in the world, Imran Khan has a candid chat with CNBC-TV18's Anuradha SenGupta.

  • Will IPL 4 be adversely affected by Lalit Modi's absence?

    India is in the ICC Cricket World Cup semifinal and no matter what happens next the interest in cricket will zoom up after that big win against Australia. All this will have a positive impact on the IPL that starts of on April 8th. Plans for Season 4 are well underway.

  • World Cup 2011: Advertisers bet big on good show by India

    The much awaited ICC Cricket World Cup which has returned to the Indian subcontinent after 15 years has begun from February 19 and will be up to April 2.

  • Sponsors hope: India stays in World Cup final

    Sponsors associated with the ICC Cricket World Cup are hoping and praying that the Indian team stays in the tournament till the very end. CNBC-TV18’s Nikita Rana reports that both advertisers and the ICC have taken steps to ensure that team India stays the course.

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