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  • Tamil Nadu files plea in SC against Madras HC restraining use of living persons' names, former CMs' photos in ads

    On July 31, the Madras High Court had restrained the Tamil Nadu government from using the name of any living personality in the nomenclature of new or re-branded public schemes to be introduced in the future.

  • Don’t use name of living persons, former CMs or political leaders in govt schemes: Madras High Court tells Tamil Nadu govt

    Don’t use name of living persons, former CMs or political leaders in govt schemes: Madras High Court tells Tamil Nadu govt

    The bench also said that the name of political personalities in the nomenclature of a government scheme can be used in the schemes.

  • Delhi HC restrains Patanjali from running ads disparaging Dabur Chyawanprash

    Delhi HC restrains Patanjali from running ads disparaging Dabur Chyawanprash

    The lawsuit filed by Dabur accused Patanjali of misleading claims aimed at undermining its long-established product.

  • Despite RERA rules, marketing of unregistered projects continues unabated, branded as 'expression of interest' period

    Despite RERA rules, marketing of unregistered projects continues unabated, branded as 'expression of interest' period

    According to real estate statutes, no residential or commercial development can be advertised without being registered with the respective state-level real estate regulatory authority. The advertisements are required to have details such as the RERA registration number, a QR code that leads to more details about the project, and the site address.

  • Porn video runs on advertisement board in Delhi's Connaught Place, FIR lodged

    Porn video runs on advertisement board in Delhi's Connaught Place, FIR lodged

    The matter came to fore when passers-by spotted the video being run on one of the LED screens put up for advertisements in Connaught Place's H Block on Thursday night

  • Elections, T20 Cricket World Cup to boost ad growth in H1

    Elections, T20 Cricket World Cup to boost ad growth in H1

    India's advertising market is expected to reach Rs 1.7 lakh crore ($21.1 billion) by 2028 and India is projected to move into top 10 markets in 2025.

  • 'Think beyond NEET, IIT-JEE': Viral CLAT advertisement urges students to switch to law

    'Think beyond NEET, IIT-JEE': Viral CLAT advertisement urges students to switch to law

    Amid the growing unrest over NEET results, a provocative CLAT advertisement criticising the exam has taken social media by storm.

  • Amul's buttery 'Ek Chamach Khila' tribute to Diljit Dosanjh and Parineeti Chopra starrer 'Amar Singh Chamkila'

    Amul's buttery 'Ek Chamach Khila' tribute to Diljit Dosanjh and Parineeti Chopra starrer 'Amar Singh Chamkila'

    Popular milk brand Amul, known for making illustrations on big events, hit films and popular celebrities, have made an animated picture for for its Amul butter advertisement on their Instagram handle featuring Diljit Dosanjh and Parineeti Chopra’s looks from the Netflix movie ‘Amar Singh Chamkila’.

  • Ranveer Singh reunites with porn star Johnny Sins for comic teleshopping ad on men's sexual health

    Ranveer Singh reunites with porn star Johnny Sins for comic teleshopping ad on men's sexual health

    The new ad takes the form of a parody of classic teleshopping advertisement shows with Ranveer Singh as a teleshopping host while Johnny Sins as the expert.

  • Marketing Musings | Catching eyeballs: From television to digital

    Marketing Musings | Catching eyeballs: From television to digital

    Digital is vital for creating awareness but for long term sustainable branding, television is still the primary medium to choose for companies

  • SC contempt notice to Ramdev's Patanjali, Balakrishna; bans BP, diabetes, other drug ads

    SC contempt notice to Ramdev's Patanjali, Balakrishna; bans BP, diabetes, other drug ads

    The court bars the company from publishing ads claiming to cure illnesses such as BP, diabetes, epilepsy and lupus, which are covered under the Drugs and Magic Remedies Act. There are 54 disease mentioned in the act

  • Marketing Musings: What is the secret sauce of international brands in F&B and hospitality businesses?

    Marketing Musings: What is the secret sauce of international brands in F&B and hospitality businesses?

    Every consumer touch point is thought through from the point of view of experience. All this is reduced to standard operating processes - with almost military precision. All this is executed through rigorous training that ensures consistent delivery time after time

  • Marketing Musings: Small is beautiful in FMCG land, but for how long?

    Marketing Musings: Small is beautiful in FMCG land, but for how long?

    Smaller and niche brands are stealing a march over the market leaders but in the battle between value and valuation, which one will succeed?

  • Marketing Musings: Hermit consumers may be proliferating in the West, but not in India

    Marketing Musings: Hermit consumers may be proliferating in the West, but not in India

    Consumer behaviour in India post Covid is different in India from the West. Do not take Western formulations as gospel truth be it for vaccines or marketing

  • ICC World Cup 2023: Delhi, Mumbai record highest uptick in advertiser count and ad slots

    ICC World Cup 2023: Delhi, Mumbai record highest uptick in advertiser count and ad slots

    The ODI Men's Cricket World Cup this year is estimated to bring over Rs 2,000 crore in advertising revenue as marketers expect a 15 percent increase in ad spends during the festive period.

  • Market Musings: Why do some iconic brands thrive and yet some fall by the wayside?

    Market Musings: Why do some iconic brands thrive and yet some fall by the wayside?

    They carry forward the heritage that made them famous but also keep up with the times so that the brand stays relevant for contemporary generations

  • Real estate developers in Maharashtra can advertise completed projects without citing RERA registration number. Here’s how

    Real estate developers in Maharashtra can advertise completed projects without citing RERA registration number. Here’s how

    That’s possible, provided the projects advertised are completed and have received an occupation certificate from the authorities.

  • Hair oil war: Delhi HC stops Dabur from sharing ad on WhatsApp that 'dissed' Marico

    Hair oil war: Delhi HC stops Dabur from sharing ad on WhatsApp that 'dissed' Marico

    In a plea, rival Marico Limited had said that Dabur's WhatsApp and print advertisement defamed and denigrated its Nihar Naturals Shanti Badam Amla Hair Oil

  • No print advertisement without prior clearance during silence period in Karnataka: EC to parties

    No print advertisement without prior clearance during silence period in Karnataka: EC to parties

    Campaign for the Karnataka assembly elections is set to end on Monday.

  • Indian startups save $200 million in tech costs, $800 million in ad spends in fiscal 2023

    Indian startups save $200 million in tech costs, $800 million in ad spends in fiscal 2023

    Meesho and Dealshare have slashed cloud costs by as much as 50 percent, according to UnearthInsight’s data

  • Financial influencers turn into a risk in lack of regulatory norms from Sebi, RBI

    Financial influencers turn into a risk in lack of regulatory norms from Sebi, RBI

    The steady rise of influencers in India doling out financial and investment advice, without being qualified to do so, has been detrimental at times, especially in the case of recent start-up listings

  • Advertisement disclosures should be displayed prominently, not in form of hashtags or links: Centre

    Advertisement disclosures should be displayed prominently, not in form of hashtags or links: Centre

    Consumer Affairs Secretary Rohit Kumar Singh also stressed the importance of conducting social media advertising responsibly at a time when there are 50 crore social media users in India

  • Centre spent over Rs 3,723 crore on advertisements in 5 years, Rajya Sabha told

    Centre spent over Rs 3,723 crore on advertisements in 5 years, Rajya Sabha told

    In a written reply, Information and Broadcasting Minister Anurag Thakur said the expenditure on advertisements and publicity has not increased over the past five years.

  • Rs 168.8 crore spent on print, electronic media advertisements so far this fiscal: Govt

    Rs 168.8 crore spent on print, electronic media advertisements so far this fiscal: Govt

    In 2014-15, the government had spent Rs 424.84 crore on advertisements in print media and Rs 473.67 crore on electronic media advertisements through the Central Bureau of Communication

  • Facebook India moves HC against order to pay compensation to man for fraudulent advertisement

    Facebook India moves HC against order to pay compensation to man for fraudulent advertisement

    A Nagpur bench of Justice Manish Pitale on Thursday heard two petitions filed by Facebook India Online Services Pvt Ltd and META Platforms Inc against the order passed by the District Consumer Dispute Redressal Commission, Gondia in June, 2022.

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