Sep 11, 2021 07:11 PM IST
On Saturday, during a break in an afternoon football game, Budweiser will mark the 20th anniversary of the Sept. 11 terrorist attacks with a commercial showing a team of Clydesdale horses pulling a red Budweiser-branded wagon across the Brooklyn Bridge and down a cobblestone street of lower Manhattan. In the final image, the horses, standing on the grass of Liberty State Park in Jersey City, New Jersey, lower their heads before the city skyline, where the Tribute in Light installation is visible against the twilight sky.
- Nov 02, 2020 08:34 PM IST
Burger King explains how the pandemic and the subsequent lockdown has wrecked businesses, including those in the hospitality sector.
- Jul 11, 2019 09:00 PM IST
With India still in the game last week, the ad rates for the remaining five to ten percent inventory had gone as high as Rs 25- Rs 35 lakh
- Mar 14, 2019 04:50 PM IST
The AdReaction report noted that 58 percent ads on air target women exclusively, and only 35 percent are targeted towards both genders.
- Mar 12, 2019 12:00 PM IST
Advertisements on social media need to be defined properly. Will promotions by Bollywood celebrities and social media influencers be classified as advertisements?
- Feb 12, 2019 04:40 PM IST
India will be the 10th largest market in ad spends and third highest contributor to the incremental ad spends, only behind China and USA and the tenth fastest growing country with respect to ad spends across the globe.
- Feb 08, 2019 04:19 PM IST
Sakshi Batra does a 3 point analysis of the Q3 results and shares an outlook.
- Jul 31, 2018 03:13 PM IST
As the literacy rate picks up in parts of the Indian heartland, newspapers are at the vanguard of creating an informed populace.
- Jul 11, 2018 05:38 PM IST
Flipkart plans to attract advertisers from banking and financial services since these are areas where the company does not have a very strong presence.
- Aug 24, 2017 09:05 AM IST
GST of 5 per cent will be levied if the advertisement agency works on principal to principal basis -- buys space from the newspaper and sells such space for advertisement to clients on its own account, a finance ministry statement said.
- Jul 20, 2017 11:26 AM IST
The netizens flooded Weibo, a Twitter-like platform in China, with criticism and disapproval of the sexist ad
- Mar 29, 2017 08:28 PM IST
In a setback to the Kejriwal dispensation, Lt Governor Anil Baijal has directed that Rs 97 crore be recoverd from AAP that was allegedly "splurged" by the city government on advertisements in violation of the Supreme Court guidelines.
- Mar 14, 2017 10:33 AM IST
This week's 1001 Startup Idea is to create a business that will use the real-time data to relay advertisements across social media channels. This company will provide a social media management tool and a platform which can be used to manage social media advertisement.
- Jan 15, 2017 10:34 AM IST
To increase awareness of mutual funds as a financial product, Sebi today allowed celebrities to endorse the instrument at industry level and issued new advertising code that will require fund houses to communicate in a simple manner with the public.
- Jan 06, 2017 11:18 AM IST
Jagran Prakashan's board has approved a buyback of 4.74 percent equity shares at Rs 195. In an interview to CNBC-TV18, RK Agarwal, CFO of Jagran Prakashan said that the company did not declare a dividend this year.
- Dec 07, 2016 01:31 PM IST
Sales impacted due to demonetisation will normalise by the end of this quarter, says Adi Godrej, Chairman of Godrej Group. No de-growth is expected in Q3 or Q4 of the current fiscal.
- Nov 02, 2016 11:26 AM IST
The advertisement blitz came as the Clinton campaign battles to contain the fallout from her latest brush with the FBI after the investigating agency revived questions about her use of a private email server as secretary of state.
- Oct 07, 2016 09:18 PM IST
"While spends are increasing, organisations are still evolving in terms of familiarity with mobile marketing, with lack of expertise, best practices and understanding of ROI from the medium being the top reasons for impediment of growing further budgets on mobile," a report said.
- Jul 14, 2016 11:35 AM IST
Gone are the days when online portals sought customers‘ attention with the same cold, harsh spiel that sounds more like an advertisement rather than a conversation.
- May 17, 2016 06:02 PM IST
The Centre is working on a new legislation to replace the existing Consumer Protection Act, which will have penal provisions of Rs 50 lakh and five year
imprisonment for celebrities promoting sale of items without verifying the quality, Union Minister Ramvilas Paswan said
- Apr 08, 2016 08:48 AM IST
"Sports is the biggest focus for us," Sony Pictures Network India Executive VP and Business Head (Sports) Prasana Krishnan told PTI.
- Mar 31, 2016 10:38 AM IST
Expect advertisement revenue, which was impacted due to Chennai floods, to bounce back from hereon, says SL Narayanan, CFO of Sun Group.
- Oct 19, 2015 03:10 PM IST
- Sep 03, 2015 10:07 AM IST
CNBC-TV18 brings you the A-List comprising of fundamentally strong companies. Zee Entertainment and AIA Engineering are the top picks for the day.
- Aug 21, 2015 12:08 PM IST
In an interview with CNBC-TV18, Tirthankar Patnaik, India Strategist at Mizuho Bank says government steps, like hiking import duty, will benefit the metal industry.