Once upon a time, a wedding meal simply needed to be tasty and hygienic. Now, it must be curated, styled, and in sync with the entire wedding vision. The rise of culinary aesthetics is changing the very way weddings are experienced.
Couples today treat their wedding menu almost like their wardrobe, Anisha Anand, Founder of Aurum Foods, tells Moneycontrol. “There are mood boards, tasting sessions, ingredient sourcing, and colour palettes. Food is no longer the final checkbox; it’s part of the narrative.”
Food menus with a personality are the new conversation starters. Hand-written menu cards celebrate grandmother’s recipes. Regional dishes are plated like fine art. Even cocktails are colour-coordinated to match the bride’s lehenga embroidery. “Chefs, food curators, artisanal chocolatiers, and cheese makers are being included in planning, so the banquet becomes more than food, it feels like a biography on a plate,” says Anand. Childhood favourites, travel memories, and personal anecdotes are now infused into dishes, making them both intimate and unforgettable.
Also read | Rs 1.6 lakh presidential suites in demand, luxury check-ins for shaadi season boost hotel revenueToday, menus read like travel diaries; Kyoto meets Kerala, Tuscany meets Tamil Nadu. It’s not about serving impressive food alone, but creating emotional resonance through flavour. Guests don’t simply eat; they embark on a journey. Adds Anand “Couples are blending their origins, memories, and their favourite journeys onto a single plate. The goal is for food to evoke curiosity, comfort, and nostalgia all at once.”
Anand explains how wedding menus are becoming couture:
Theme-reflective menus: Pastel cocktail parties with beet hummus crostini or watermelon-feta salad.
Personalised dishes: Childhood favourites and family recipes given a modern twist.
Travel-inspired menus: Combining flavours from different countries or regions into one curated experience.
Artful presentation: Dishes plated like artwork, mirroring the wedding’s aesthetics.
Emotional impact: Food that lingers in memory, like midnight saffron tea or refreshing sorbet between dances.
Food is now couture, not simply consumable. “Guests may forget a dress or table arrangement, but the taste of an exquisite dish, or the story behind it, remains.” says Anand and concludes, “The wedding plate is no longer secondary; it’s a star in its own right, telling the couple’s story through every bite.”
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