TRENDS
Storyboard18 | Former Storyboard editor Anant Rangaswami passes away
Industry executives remember Anant Rangaswami as a champion and honest critic of advertising, and a deep thinking individual who has contributed immensely to the media and advertising.
TRENDS
Storyboard18 x Just Sports | Future of Sports Marketing In India
Storyboard18 kicks off Just Sports, a special spotlight on sports marketing in India with predictions, insights and analyses for navigating the key trends that will drive the industry.
TRENDS
Storyboard18 | Is Goafest still relevant?
Is the Indian advertising festival Goafest still relevant? Do the festival and awards (the Abbys) hold much value when some top ad agencies don’t participate? Does it really matter in the new world?
TRENDS
Storyboard18 x The English Nut: How to pronounce these 10 brand names
‘Eve Saan Lorawn’. ‘Zhee-vawn-shee’. ‘Uh-doe-bee’: The English Nut (Sumanto Chattopadhyay) and Storyboard18 present an easy guide to pronouncing hard-to-pronounce brand names.
TRENDS
Storyboard18 | Marketing Recoded: “Relevant” industry experience is overrated, says Puma's Shreya Sachdev
A new episode of Storyboard18's Marketing Recoded featuring Puma's ace marketing head, Shreya Sachdev.
TRENDS
Storyboard18 | Women in leadership: How to #OwnIt and #BreakTheBias
Women leaders in business, sales and marketing tell us how they are spearheading change in the industry.
BUSINESS
Storyboard18 | Godrej Consumer Products’ Anuja Mishra moves to Honasa Consumer as its new CMO
Anuja Mishra replaces Sambit Dash, who has been elevated as head of the brand factory team, Honasa (Mamaearth).
TRENDS
Storyboard18 | To Her, With Love: A teacher, a best friend, a boss, a sister…
Malini Agarwal, founder & creative director of MissMalini Entertainment, Girl Tribe & co-founder of Good Creator Co, on the women who had a role in shaping her before she turned 25.
TRENDS
Storyboard18 | To Her, With Love: Mahindra Group’s Asha Kharga: ‘We’re hardwired to gather; we’ve been doing this since the dawn of time’
Asha Kharga, chief customer and brand officer of the Mahindra Group, on teachers, leaders and soul sisters who lifted her up.
TRENDS
Storyboard18 | To Her, With Love: From DDB Mudra's Pallavi Chakravarti to Twitter's Kanika Mittal, a 'thank you' to the women who shaped them
Leaders in their respective fields, these advertising executives share the most important lessons they learnt from their role models and the women who’ve had an impact on their lives.
TRENDS
Storyboard18 | To Her, With Love: HCL's Srimathi Shivashankar uses lessons she learnt from her grandmother in her work and life
In a ‘joint family’ in India, where one grows up with grandparents, uncles, aunts and cousins, ‘teamwork with discipline’ was the only way of life.
TRENDS
Storyboard18 | To Her, With Love: From her mother to her BFF, the women who shaped Josh’s Rubeena Singh as a person & professional
The country manager of Josh at VerSe Innovation, Rubeena Singh’s shout-out to the women who’ve had the greatest impact on her.
TRENDS
Storyboard18 | To Her, With Love: Starcom's Niti Kumar and Tonic Worldwide co-founder Unmisha Bhatt on the women who inspire them
‘To her, with love’ is a Storyboard18 special series where women in leadership tell us about the women who inspired them and led the way, with a shout-out to them.
TRENDS
Storyboard18 | To Her, With Love: Simeran Bhasin gives a shout-out to the inspirational women in her life
Simeran Bhasin, business head - alternative protein, Licious, on how her mother’s resilience and ability to reinvent herself shaped her.
TRENDS
Storyboard18 | To Her, With Love: Vineeta Singh & Sukhleen Aneja share lessons learnt from their real-life heroes
Two women building and leading the startup brands SUGAR and Good Glamm Group say they took away priceless learnings from watching their mothers at work and at home.
TRENDS
Storyboard18 | To Her, With Love: “Witnessing my mother’s choices played a huge part in the path I chose for myself,” Byju’s Divya Gokulnath
Divya Gokulnath, co-founder of global edtech major BYJU's, on her mother, grandmother and the other fiercely independent women in her family who have inspired her.
BUSINESS
Storyboard18 | VMLY&R India CEO Anil Nair, Cheil India CCO Emmanuel Upputuru quit
Pooja Jauhari to replace Nair as Group CEO of VMLY&R India; Upputuru’s next move not known
TRENDS
Storyboard18 | To Her, With Love: The real-life superheroes in Microsoft CMO Hitu Chawla’s life
Microsoft India’s chief marketing officer, Hitu Chawla, on all the women in her life who have shaped the person and professional she is today.
TRENDS
Storyboard18 | To Her, With Love: HUL’s Priya Nair on how her mother inspired her to go back to school
HUL's Priya Nair says “learning agility” is critical in management. Something she learnt from her mother.
TRENDS
Storyboard18 | Fake design agency Madbird duped dozens of people into joining the firm with fake employees
While fake employees reportedly would appear on the company's Zoom calls, several senior employees listed on the company's website didn't appear to work at Madbird. The stolen pictures were of a Prague-based beehive maker and a stock-image model.
BUSINESS
Storyboard18 | Builder.ai-Air India row: This is by no means a mistake in our eyes, says Sachin Dev Duggal
How a very short, one-sided love story ended even before it began.
BUSINESS
Storyboard18 | Adobe India's marketing chief Sunder Madakshira joins Rezolve as CEO of India ops
Sunder Madakshira has over two decades of experience working in various sales and marketing roles with firms such as SAP, Infosys, Wipro, and Hindustan Unilever.
TRENDS
Storyboard18: Amaresh Godbole returns to Publicis Groupe after Google stint
Amaresh Godbole joins as CEO of Publicis Groupe's Digital Technology Business, as the company beefs up its digital technology offerings.
TRENDS
Storyboard18 | Thums Up's 'toofani' takes it to the billion-dollar brand club
Coca-Cola India has leveraged Bollywood celebrities and popular cricketers to promote Thums Up in the India market.
