BUSINESS
Budget 2023: Retail sector to benefit from push towards local manufacturing
BUSINESS
Budget 2023 is for the aam aadmi but will it spur consumption?
BUSINESS
Storyboard 18 | The rise of employee influencers and founder brands
BUSINESS
Storyboard18 | There is an opportunity for building a better agency, not just a different one: Manja's Prajato Guha
BUSINESS
Storyboard18 | Yubi CMO Karanpreet Bindra: Our umbrella branding is similar to what FedEx does
BUSINESS
Storyboard18 | Will Qatar’s humanitarian crisis impact FIFA World Cup sponsorship?
BUSINESS
Storyboard18 | Leo Burnett’s PepsiCo Scoop: What triggered the account move and how did the agency bag it?
BUSINESS
Storyboard18 | Making of a smear campaign and the dark side of digital marketing
BUSINESS
Storyboard18 | Are crypto investors losing faith in finfluencers?
BUSINESS
Storyboard18 | The Great Skill Reset: How are companies hiring for marketing and brand roles these days?
BUSINESS
Storyboard18 - Stacks & Strategies | Programmatic audio ads: Are advertisers and users listening?
BUSINESS
Storyboard18 | How Ikea's Bengaluru entry and Google Translate helped create Wakefit's viral ad
TRENDS
Storyboard18 - Stacks & Strategies | Rise of vernacular advertising on digital in India
BUSINESS
Storyboard18 | Decoding govt’s new guidelines on celebrity endorsements & surrogate ads
TECHNOLOGY
Storyboard18 - Stacks & Strategies | Adtech Trends To Watch For
BUSINESS
Storyboard18 - Stacks & Strategies | Martech trends that will dominate India market in 2022 and beyond
BUSINESS
Storyboard18 | Why agencies matter: Lessons from Layer’r deo ad disaster
TRENDS
Storyboard18 | Repeat offender? ASCI pulls up offensive Layer’r Shot deo ad
TRENDS
Storyboard18 | Brands need to level up to get women gamers
BUSINESS
Storyboard18 | Dunzo’s head of brand Sai Ganesh quits
BUSINESS
Storyboard18 | Ad spends dip as startups slash marketing budgets
TRENDS
Storyboard18 | Should brands dissociate with influencers who promote toxic content?
TRENDS
Storyboard18 | What will sports marketing look like in 2022 & 2023?
TRENDS
Storyboard18 | We are relaunching Everest later this year as a digital-first agency: Rediffusion’s Sandeep Goyal
