Air India Express recorded the highest-ever liquor sale on its maiden Surat-Bangkok flight on December 20, thanks to 175 "enthusiastic" flyers. The cabin crew even had to refuse requests for more alcohol from some passengers from the dry state of Gujarat fearing unruly behaviour, the Times of India reported.
Aboard Air India Express, 50 ml miniatures of Red Label, Bacardi White Rum, Beefeater Gin, and 330 ml of Bira Lager beer for Rs 400 and 50 ml Chivas Regal miniature for Rs 600.
"On that flight, we saw a lot of demand for Chivas and Bira," sources told the publication. "As a policy, we don't sell beyond two miniatures/cans to a passenger as there were several cases of unruly behaviour by passengers across airlines in the recent past. Our crew may sell more only if a passenger seems to be in complete control of himself/herself after two drinks."
Several flyers took to social media to share videos of them enjoying the flight with drinks and snacks.
Air India's first flight from #Surat to #Bangkok received 98% passengers on the first day itself, passengers finished their stock of whiskey and beer, 300 passengers drank 15 liters of alcohol worth more than 1.80 lakh in a 4-hour journey. pic.twitter.com/eG5LDq53Zt
Smriti Sharma (@SmritiSharma_) December 22, 2024
Air India Express sources added that the high demand was partly because the airline had kept the onboard liquor prices "very affordable" compared to other low-cost airlines. "Our onboard liquor is very affordable and we offer hot meals unlike many other low-cost carriers. For that reason, we see a significant demand for the two on our flights," they told the Times of India. "On the Surat-Bangkok flight, the maximum demand was for Chivas, veg biryani and non-veg noodles. Many passengers enjoyed their drinks with theplas and khakras."
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