Sam Balsara

The ongoing slugfest between the Tatas and Cyrus Mistry may impact Brand Ratan Tata - the grand veteran of India Inc, under whose stewardship Tata Group soared. Here‘s what renowned advertising gurus Bharat Dhabolkar and Sam Balsara had to say on the matter.

GroupM's Vikram Sakhuja joins Madison Media

GroupM's global strategy head, Vikram Sakhuja will now be joining Madison Media and Madison OOH. CNBC-TV18‘s Anant Rangaswami caught up with Madison's CMD Sam Balsara on what this means for the company.

Madison gets new strategy head; Sam Balsara on road ahead

GroupM's global strategy head, Vikram Sakhuja will now be joining Madison Media and Madison OOH. He will own equity in the media planning company and will also be its group CEO. CNBC-TV18‘s Anant Rangaswami caught up with Madison's CMD Sam Balsara on what this means for the company.

Year 2015: Projections by Indian media industry

Catch Group M's CVL Srinivas, IPG's Shashi Sinha and Madison's Sam Balsara discuss 2014, the year that was and share their projections for 2015. The biggest names in India's media industry also share their views on some of the biggest issues and challenges faced by the industry – measurement, content and growth.

General Elections = More money for media: Pitch-Madison

GroupM and Pitch-Madison see print as one of the key beneficiaries of the slew of political ads flowing this year, but GroupM says share of TV in overall advertising would be the largest; Pitch-Madison says it is print.

Sam Balsara of Madison World talks about finding a balance

Madison World celebrated its silver jubilee recently. Starting small and going on to becoming a name to reckon with in the industry, Balsara has trudged an eventful path. He smiles and reveals his entrepreneurial journey wasn't an ambition he was nursing any time in his life.

Sam Balsara of Madison World talks about finding a balance

Sam Balsara of Madison World chases miles when he's not busy at work

The Ford-JWT mess: Ad world's latest controversy

It's been an action packed week as tracked the Ford-JWT mess. A mess with all the ingredients of high drama, scam ads and all which went wrong. Ford embarrassed globally & damage control culminating in the ouster of Bobby Pawar, JWT's Chief Creative Officer.

Jugaad: more than just an an innovative quick-fix

Jugaad is more than just an innovative quick-fix. It could infact be a stepping stone to process led innovation, a CII Conference discussed

Ad agencies versus govt: War on service tax deadline

The advertising industry has hit out against the government. An advertisement in major newspapers appealed against the new rule that compels agencies to pay service tax before payment is received, reports CNBC-TV18’s Nikita Rana.