Ogilvy

Piyush Pandey gave India its advertising soul. And, with the grace of a true sportsman, he stepped away from the crease in 2023 — head high, legacy intact, moustache unmistakably still in place

90-hour work week: Piyush Pandey lashes out with 'Lynch and Torment' jibe, Sanjeev Bikhchandani says 'unsustainable'

In an undated video, L& T Chairman Subrahmanyan had said, “If I can make you work on Sundays, I will be more happy because I work on Sundays also... What do you do sitting at home? How long can you stare at your wife?"

They are happy that I'm not going away to the Himalayas: Ogilvy's Piyush Pandey

Piyush Pandey and Ogilvy's global CEO Devika Bulchandani on succession planning, leadership, talent and the India story.

40 years in 1 job: Ogilvy's Piyush Pandey says ‘Don’t count the years’

Piyush Pandey - the man behind some of India’s most iconic commercials - spoke of his creative journey and all things advertising in an interview with Exchange4Media.

Storyboard18 | Throwback: A boy, a pug and Hutch

The iconic ad film showed no technology nor talked directly about the phone network, yet effectively communicated the message of the reach of Hutch’s mobile network.

Cadbury's iconic 'Cricket' ad is back, but with a twist

Ogilvy’s Piyush Pandey and Anil Viswanathan of Mondelez talk about the original’s enduring appeal and remaking ‘Kuch khaas hai zindagi mein’ for a new world

Storyboard Exclusive Interview: Meet Ogilvy’s global CEO Andy Main, the "outsider" scripting the legacy ad agency’s transformation

On his one-year anniversary in the role, Ogilvy’s global chief executive officer, Andy Main, talks about future-proofing the business, his “spirit connection” to David Ogilvy, and a world tour through WhatsApp, among other things.

Watch: Storyboard in conversation with AkzoNobel's Jeremy Rowe

Storyboard's Editor Anant Rangaswami is in conversation with Jeremy Rowe, MD–South East & South Asia, Middle East at AkzoNobel Decorative Paints. Rowe spoke about their colour future study and how it's an important marketing tool.

Sideways Consulting: A creative problem solving company

After quiting Ogilvy in October, Abhijit Avasthi has launched his new venture in partnership with Ogilvy's former SVP of client services, Sonali Sehgal. The consultancy, called Sideways Consulting describes itself as a creative problem solving company.

Take a look at the Kyoorius Advertising Awards winners

The second edition of the Kyoorius Advertising Awards was held in Mumbai this week. Of nearly 1400 entries received, 163 entries won an in-book award and 48 bagged blue elephants.

MotherExchange:Find a mother for your child in another city

Fortune Oil is taking forward its ‘Ghar Ka Khana‘ campaign with the new digital initiate called ‘Mother Exchange‘. Executed by Ogilvy, the Mother Exchange site will allow mothers from across the country to connect and share recipes with mothers in cities where their children recite.

New Ogilvy CEO Kunal Jeswani on the agency's digital focus

After lying vacant for nearly six years, as part of a management restructuring, Ogilvy recently announced Kunal Jeswani who was Ogilvy's Chief Digital Officer until recently, will take over as CEO from March 1. With a digital team of around 300 people, the appointment is a clear indication of the agency‘s focus on digital, especially social media.

BJP election campaign wins 'Grand Effie'

The EFFIES 2014: The Big Winners, the award show that recognises effective advertising hosted by The Advertising Club. The 2014 EFFIES were given out last Friday across 24 categories.

Ogilvy's Tham Khai Meng talks creativity in digital age

Catch Ogilvy's worldwide chief creative officer, Tham Khai Meng, talking about creativity in the digital age.

Here's a look at the best ads of 2013

Advertising may not be the only tool to market brands but it is definitely the one that people easily connect to.

Ogilvy 'The Envies' Awards: Checkout the winners

This week Ogilvy held it's own set of awards, dubbed the Envies. The agency which famously stormed out of the Abby's held at Goa Fest awarded 35 of the 350 entries. As expected, Google's Reunion commercial bagged the Most Envious award. Here's how the evening unfolded.

Abby Awards losing their sheen?

In CNBC-TV18‘s special show Storyboard, we take a look a look at the Abby Awards, in GoaFest, the annual ode of the advertising industry to itself. These awards honour creative excellence in advertising.

Is AAP capable of winning 2014 polls?

In CNBC-TV18‘s special show Story Board, Arvind Kejriwal‘s Aam Aadmi Party (AAP) reveals how it is gearing up for the 2014 assembly polls and what are AAP‘s strategies to build its brand of politics.

Storyboard: Ad world is gung ho at Goa Fest

Get ready for our Goa Fest special. This is the Indian advertising and marketing industry's biggest and most prestigious platform jointly hosted by the AAA (Advertising Agencies Association Of India) and the Bombay Ad Club

Did Sachin's 100th 100 give brands a chance to make merry?

Here is a look at the what this week's episode of Storyboard holds in store for you.

And the Storyboard Auto Commercial of the year goes to...

Did the innovative prequel to Surf Excel's latest campaign get noticed? What expectations does the Global CEO of Ogilvy-- Miles Young, have from 2011? IIM completes 50 years, what does the brand look to supply the Indian economy? And who is teh chosen one for the Storyboard Auto Commercial for 2010?