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Why are sponsors shying away from IPL 5?

Sahara and BCCI have kissed and made up, but the Indian Premier League (IPL) is still on a sticky wicket. First it lost Maxx Mobile as tournament sponsor and now, broadcast partner Set Max is still struggling to lock in sponsors and spot buyers, reports CNBC-TV18's Animesh Das.
Maxx Mobile plans to enter Asian, African markets

Home grown mobile handset maker Maxx Mobile today said it is expanding its global footprint to hawk its products.
Maxx launches 'Khamoshhh' series to reduce background noise

Mobile accessories and handset maker Maxx mobile today launched its 'Khamoshhh' series with two models, which can suppress background noise.

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Maxx Mobile

Why are sponsors shying away from IPL 5?

Maxx Mobile plans to enter Asian, African markets

Maxx launches 'Khamoshhh' series to reduce background noise