At Davos 2024, top global voices spoke about a range of topics, including generative AI and its impact across various industries, the outlook of the EV market industry and India's place in the global landscape, among others.
Able to analyse data quickly to place targeted ads online, S4 succeeds because it is not held back by legacy agencies designed for an era of TV and traditional campaigns, Sorrell said.
Martin Sorrell, the founder and head of the British firm, said clients seeking to drive down costs had made the advertising industry ultra competitive when bidding for new work, leading to contract losses from the likes of VW and AT&T.
It's a collage of photos and videos that users upload via the main Facebook app which then disappear after 24 hours. Snapchat's own feature, also called Stories, is built on the same concept.
President-elect of USA Donald Trump is a positive news for the country, but global impact of the new government is uncertain right now, believes Martin Sorrell, CEO of WPP.
Watch the interview of Martin Sorrell, Founder &CEO of WPP with Shibani Gharat on CNBC-TV18, in which he shared his views on the domino effect of Brexit and his experience at Cannes Lions 2016.
Speaking to CNBC-TV18's Menaka Doshi, Martin Sorrell, Chief Executive, WPP Group says Trump's style of patriotism is working across the globe and has been rising post Lehman Crisis and that explains Trumps popularity.
Britain's WPP reiterated its full-year net sales target on Monday after posting an acceleration in third-quarter trading due to easier comparatives and solid demand in Europe and the United States. Third-quarter like-for-like net sales growth hit 3.3 percent, compared with 2.3 percent in the first half.
WPP, the world's largest advertising and marketing communications group, is expecting a revenue growth of 10 percent in India this year.
After years of double-digit growth, China is slowing and its growing pains have triggered a rethink among businesses around the world.
CNBC-TV18‘s Menaka Doshi caught up with WPP CEO Sir Martin Sorrell at the World Economic Forum 2015 in Davos and spoke to him on what his outlook is for business globally.
In the year end special with Sir Martin Sorrell on Storyboard this week, the WPP CEO sheds light on 2014 – the year that was and also shares his expectations from 2015. He also talks about Uber mess and why sporting bodies – from FIFA to BCCI need to clean up their mess.
Watch the interview of Martin Sorrell, CEO WPP with Anant Rangaswami on CNBC-TV18, in which he spoke about importance of investing in brands.
A panel consisting India‘s 12 leading CEOs discuss with CNBC-TV18‘s Shereen Bhan about the global aspirations of Indian brands and how MNC brands are adopting Indian culture. In addition, they discuss lessons that Indian brands can learn from MNC brands that have expanded into different geographies across the world.
The mood is that awful cliché of 'cautiously optimistic'. Most business leaders I have spoken to thus far are hopeful 2014 will be a year of stable recovery for the global economy. No sharp upmoves but no declines either.
To focus on integrating & leveraging talent for growth says Martin Sorrell. There is still need to explore new models, he adds.
Sir Martin Sorrell, chief executive officer, WPP talks about the growth prospects in world economies.
Here's the latest buzz in the A&M space.
Several leading investors in WPP , the world's biggest advertising group, are prepared to push for the exit of CEO Martin Sorrell if they do not get their way over cuts to his pay package, The Sunday Times reported
It is the uncertain economic environment that's keeping companies from big investments.
In an interview to CNBC-TV18, Martin Sorrell, chief executive officer, WPP gives his expectations for the company's growth. He expects the company to grow at 10 % this fiscal and definitely be over USD 500 million next year.
Martin Sorrell, the chief executive officer of WPP, is puzzled at the downbeat mood in India. The 67-year old advertising guru sees the economic slowdown in India as an opportunity rather than a threat, reports CNBC-TV18‘s, Animesh Das.
CNBC-TV18's Anuradha SenGupta caught up with the WPP boss Martin Sorrell to find out the ad firm's latest acquisition and a whole host of other topics.
When Novo Nordisk's chief financial officer met marketing colleagues last Friday the conversation moved far beyond the usual discussion of sales and performance. Jesper Brandgaard asked a simple, far-reaching question: how would the firm set prices for two pivotal new insulin products if the euro collapsed?
In an exciting new episode of Storyboard, CNBC-TV18's Anuradha SenGupta has a tête-à-tête with Martin Sorrell of WPP post the gala at Cannes Lions 2011.