The leather goods manufacturer has employed Unicommerce’s "no frills order processing" feature for omnichannel orders
The store is located at Pondy Bazaar, T Nagar, which is part of smart city project and one of the principal shopping districts of Chennai.
Watch the interview of a self-confessed designer turned businessmen Dilip Kapur, Founder of Hidesign with CNBC-TV18's Jude Sannith where he shared his experiences in designing accessories and also discussed his hobbies.
Storyboard speaks to Rudratej Singh, President, Royal Enfield on their new bike and their unusual marketing strategy. Also Hidesign's founder and CEO Dilip Kapur shares his view on how the brand is attempting to make a mark in the challenging luxury market and Cadbury's new Valentine's day campaign.
The rules of marketing have changed by the advent of digital media and marketers of most consumer-facing businesses are trying to catch up. Brands are spending money on building and promoting their online reputation as well as engaging with current and potential customers.