Supertails claims to have lost all inventory stored in a Bengaluru warehouse as fire engulfs facility 

Varun Sadana, co-founder and CEO, Supertails

Supertails, a pet care startup, has claimed that it has lost its entire inventory stored at a warehouse in Bengaluru after a fire severely damaged the facility, according to a company blogpost.

Bengaluru-based Supertails has identified another location and has moved operations to another primary warehouse. It is now working on getting operations back on track as they before the mishap.

The incident has however disrupted supplies and even prompted the company to pause an ongoing sale event, as per Supertails. Supertails is now assessing the extent of the damage and initiating recovery measures.

“Thankfully, every member of our team at the affected warehouse is safe. Unfortunately, we lost all inventory stored at that facility,” the company said.

The fire broke out on February 22 and the company informed stakeholders a few days later, on February 26, the company claimed in its blogpost.

“As a safety measure and the uncertainty about fulfillment of your orders, we decided to pause the WTF Sale,” the post added.

Shedding light on the impact, Supertails said less than 1 percent of its total orders were impacted. It did not shed light on the amount of the actual loss in Rs crore or disclose which area its warehouse is in.

“We are fully operational again and rebuilding inventory. The WTF Sale’26 will return. We will share new dates once we are fully confident we can deliver the experience you expect from us,” the company said.

The development comes weeks after Supertails raised $30 million (Rs 270 crore) in a funding round led by Venturi Partners, with participation from Nippon India Alternative Investments, Titan Capital Winners Fund and existing investors Fireside Ventures, RPSG Capital Ventures, Sauce VC and Saama Capital.

The fresh capital will be used to scale Supertails’ clinic network, expand at-home veterinary services and accelerate its quick delivery and dark store rollout across key urban markets, the company's co-founder Vineet Khanna had told Moneycontrol.