Food delivery platform Zomato on Sunday announced a new feature for the users which it termed as ' Food Rescue'. This new feature will allow nearby customers to purchase recently canceled orders at a reduced price. The feature aims to curb food waste while benefiting customers, restaurants, and delivery partners alike.
"We don't encourage order cancellation at Zomato, because it leads to a tremendous amount of food wastage. Inspite of stringent policies, and and a no-refund policy for cancellations, more than 4 lakh perfectly good orders get canceled on Zomato, for various reasons by customers.The top concern for us, the restaurant industry, and even the customers who cancel these orders, is to somehow save the food from going to waste. Today, we are introducing a new feature (being scaled as we speak) – Food Rescue! Canceled orders will now pop up for nearby customers, who can grab them at an unbeatable price, in their original untampered packaging, and receive them in just minutes."
We don't encourage order cancellation at Zomato, because it leads to a tremendous amount of food wastage.Inspite of stringent policies, and and a no-refund policy for cancellations, more than 4 lakh perfectly good orders get canceled on Zomato, for various reasons by customers. pic.twitter.com/fGFQQNgzGJ
Deepinder Goyal (@deepigoyal) November 10, 2024
How does Food Rescue work for customers?
The canceled order will pop up on the app for customers within a 3 km radius of the delivery partner carrying the order. To ensure freshness, the option to claim will only be available for a few minutes.
The original customer and those in their immediate vicinity will not receive the option to claim the order.
The amount paid by the new customer will be shared with the original customer (if they made online payment), and with the restaurant partner.
Zomato will not keep any proceeds (except the required government taxes).
Orders containing items sensitive to distances or temperature such as ice creams, shakes, smoothies, and certain perishable items, will not be eligible for Food Rescue.
Customers who prefer vegetarian food will not see non-veg orders.
How does it work for our restaurant partners?
Restaurant partners will continue to receive compensation for the original canceled order, plus a portion of the amount paid by the new customer if the order is claimed.
If, for any reason, restaurant partners don’t wish to participate, they can instantly opt out via their Restaurant partner app and dashboard.
How does it work for our delivery partners?
Delivery partners will be compensated fully for the entire trip, from the initial pickup to the final drop-off at the new customer’s location.
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