
INDIA
Delivery Diaries: The protein revolution takes root in India
Protein consciousness is not only limited to metros, but has also become a part of smaller towns across the country. Millennials and Gen Z are at the forefront of this transformation, favouring protein in more snackable forms like smoothie pods, protein bars, yogurts, and on-the-go shakes

LIFESTYLE
Delivery Diaries | Brunch, Boards & Bubbles: How Gen Z is rewriting dining norms
Gen Z has transformed dining into a social, expressive, and value-driven experience. Now, food eating habit has blended into global flavours and ethical choices to create moments that prioritise mood, meaning, and shared connection

INDIA
Delivery Diaries | Six and the city: Food deliveries during the IPL
In this article, the author discusses the impact of IPL on food consumption patterns from the point of view of both a business executive and a cricket aficionado

BUSINESS
Delivery Diaries: How quick commerce is transforming dairy access and beverage consumption trends
Swiggy’s latest campaign showcases how quick commerce boosts access to diverse dairy products. It highlights consumer trends in health beverages, packaging innovation, and the evolving role of delivery platforms in shaping food culture

LIFESTYLE
One Fell Scoop | As summer approaches, ice cream re-emerges as hot favourite
In India, rising year-round demand, flavour innovation, and food delivery growth are fuelling a booming, investor-attracting ice cream market. Even world leaders like Putin, Trump, and Obama have shown their fondness for ice cream

BUSINESS
Delivery Diaries: The timeless tradition of gifting food - love on a plate
Gifting food has deep cultural roots, from ancient traditions to modern online deliveries. The Ordering for Others (OFO) category highlights how people express love and care through food, with major spikes during festivals, anniversaries, and special occasions like Mother's Day and Valentine's Day

BUSINESS
Delivery Diaries: Fast, and nothing to be furious
A quick delivery service and popular menu items from top QSRs, cater to the convenience-driven preferences of Generation Z. It is designed for busy consumers seeking quick, hygienic, and delicious nourishment throughout the day

BUSINESS
Salute the understated commitment to fiscal rectitude which enables a favourable macroeconomic environment
Key budget announcements like support for gig workers, global capacity centres, and startups will unleash entrepreneurial talent. The Finance Minister’s fiscal discipline is praiseworthy, as India moves towards private sector-driven growth.

LIFESTYLE
Delivery Diaries: If Singapore is like a plate of Hainanese curry rice, what’s India’s dish?
Our annual survey had the usual suspects and some surprises. The rise of food delivery services, alongside growing demand for traditional dishes, demonstrates the evolving culinary landscape in India

BUSINESS
Delivery Diaries: Broths or ice creams — the winter food ordering conundrum
Traditional wisdom doesn’t always explain consumers food ordering patterns in winters. There is a surge in soup and dessert orders, with rasam and gajar halwa being popular choices, while ice cream sales defy traditional wisdom, witnessing a 61% increase from November to December.

BUSINESS
Delivery Diaries: Size does matter, in both life and food deliveries
Majority of bulk and large orders are post 6 pm, which reinforces the idea that unlike the West, dinner is the main meal for Indian families. Indians still haven’t warmed up to the idea of a working meal

BUSINESS
Delivery Diaries: Pan-India sugar craving with a preference for mithai from other regions
India, the world’s largest consumer of sugar, has a wide array of sweets to sample. Indians don’t hold back in experimenting with sweets which originate in other regions, with Kaju Barfi being the most popular sweet nationally

BUSINESS
Delivery Diaries: ‘Charcha over Chai’, India’s favourite beverage
At any given point of day, chai orders are more than coffee orders by at least 15-20 per cent, with the difference going up to 40-50 per cent during evenings. Tea is also showing amazing acceptability in regions traditionally known to be that of coffee drinkers

BUSINESS
Delivery Diaries: Diversity tadka in Indian F&B — a brilliant interplay of local and global flavours
Indian food trends are shifting away from rigid statistical norms, embracing diverse and fusion cuisines through food delivery. It reflects a growing consumer appetite for variety, transforming the F&B sector with innovative offerings

BUSINESS
Delivery Diaries: A breakdown of what India eats and how it's changing
Eating is now just a secondary habit, yet we consume more. It's no longer about three meals a day but giving in more often to our craving

BUSINESS
Budget must focus on streamlining hospitality sector regulations to spur demand, says Rohit Kapoor, CEO, OYO - India & South Asia
The chief of online vacation rental marketplace believes that by providing relief to industries like hospitality, that form the backbone of travel and tourism sectors, Union Budget 2021 has the ability to boost the economy, accelerate job creation, and strengthen consumer confidence.

TRENDS
How 2021 will reshape travel for the years to come
In 2021, we’ve realised that what we called the ‘new normal’, is now the ‘next normal’; perhaps the way of the world in the near future. Even with the constant reminder of the latest mutant virus making its way across countries, the spirit of travel seems unhampered