Meta unveils Verified subscription plans on Instagram, Facebook for Business in India

Meta Business

Meta on Wednesday has introduced its Meta Verified subscription plans for businesses on Instagram and Facebook. The company said that after testing the subscription model with limited users last year, it is expanding the Meta Verified business offering on Facebook and Instagram with more features and support.

Last month, Meta also launched its Verified for Businesses in India on its instant messaging platform WhatsApp.

Meta has announced the Verified Business starts at Rs 639 for one app per month and goes upto Rs 21,000 for both apps with an introductory discount. Moreover, to help different organisations choose the membership package that best fits their needs, Meta Verified offers four different plans or bundles.

The subscription plans for Indian users are available for purchase only through the official stores on iOS (App Store) or Android (Play Store) for businesses on Facebook, Instagram, and WhatsApp.

Meta’s Verified business offering on Facebook and Instagram in India now includes the verified badge commonly called the ‘Blue Tick. Additionally, this verified subscription offers enhanced account support, impersonation protection, and additional features to support discovery and connection.

Business owners would certainly benefit from getting verified because it helps provide credibility and gives customers more confidence to engage with them. Meta also provides support to its verified subscribers, which starts with access to chat or email with agents and callback service as well for case monitoring.

Moreover, a Verified business subscriber can add more links in their Reels as they go up in plans, or access more features to enhance their profile on different Meta platforms.