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    HomeNewsTechnologyONDC sees retail purchases diversify beyond food as fashion, electronics orders surge

    ONDC sees retail purchases diversify beyond food as fashion, electronics orders surge

    ONDC’s monthly e-commerce purchases top 1.5 million in November as dominance of food as a category wanes to about a third of orders

    Deepsekhar Choudhury
    December 11, 2023 / 15:53 IST
    The retail category itself has grown more than 2X in the last six months from around 25,000 transactions a day in May to consistently registering around 55,000 transactions a day in November
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