Polaris India has opened its 16 th dealership in India at Dimapur in Nagaland. The inauguration was done by chief minister of Nagaland, Neiphiu Rio. Polaris India specializes in the manufacture of off-road and all-terrain vehicles. Its entire product range will be available at the new establishment.
The company is also looking to expand its footprint in the north-east region owing to its mountainous nature which compliments their product line-up. Its off-road vehicles are specially engineered to traverse uneven and rough paths where other vehicles cant go.
Polaris also has 20 Experience zones around the country and offers participants off-road racing experience within their city limits. An Experience zone will also be up in Dimapur later this year.
Speaking at the inauguration, Pankaj Dubey, MD, Polaris India said: Nagaland is known for its natural beauty and tough terrains. The rocky and hilly paths of the region are the best to see Polaris vehicles in action. With Nagaland promoting tourism in the region, availability of Polaris Off road vehicles will help increase the tourism and the tourists will be able to enjoy unexplored areas with fun and ease. This new dealership underlines the importance we attach to Nagaland, north east, Indian market and growth prospects in the country.
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