According to data shared by Swiggy co-founder Phani Kishan, the platform processed orders at a staggering rate during peak hours—581 chocolates and 324 roses per minute. Drawing a comparison with the stock market, Kishan described the surge as a 'bull run' for love.
The announcement followed a post by user @GabbbarSingh, who highlighted the shopping habits of many Indian consumers, who often rely on prepared lists given to shopkeepers, and expressed difficulty over the need to search for and add items individually in digital carts on apps like Swiggy, Blinkit, and Zepto.
In the same email, Swiggy co-founder Sriharsha Majety also said that current Instamart head Phani Kishan will be taking on a broader role within the company.
Blinkit CEO Albinder Dhindsa took to X (formerly Twitter) to announce the platform's unprecedented success. “We crossed all-time high orders in a day on Blinkit in a matter of minutes,” Dhindsa stated. Meanwhile, Swiggy Instamart saw the highest spend on its app this Raksha Bandhan.
CEO of Swiggy Instamart Phani Kishan took to X to share some data and stats around order trends on Mother's Day. From perfumes and handbags to cards and chocolates, India is celebrating mothers with love.
While Swiggy has shut divisions like Handpicked and meat delivery as they did not yield desired results and also to reduce the company’s overall costs, it is also toying with newer verticals like Swiggy Maxx, its e-commerce-like platform.
Karthik Gurumurthy is going on a sabbatical and says on his return, he will join another new vertical in the company