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Multiplexes are offering food discounts, cutting down F&B cost to drive footfalls in cinema which continues to lag in the post pandemic period.
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At Rs 5,504 crore, Hindi film segment recorded highest earnings in the last 13 years, with Ranveer Singh-starrer Dhurandhar leading the pack
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The low footfalls are a concern for the theatre industry as high movie ticket prices are driving the box office business. Last year, average ticket prices in cinemas were the highest in the last decade.
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Last year, as many as 37 films crossed the Rs 100 crore mark at the Indian box office, spanning Hindi, regional, and global titles.
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Indian audiences are choosing patience over popcorn with many waiting for new releases to premier on streaming platforms, skipping a trip to theatre to watch movies on the big screen.
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The delay follows the Central Board of Film Certification (Central Board of Film Certification) withholding the censor certificate and seeking a fresh review by another revising committee.
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Micro-dramas are emerging as a new format that combines narrative, gamification and interactivity, offering brands a more engaging way to capture attention and drive consumer action
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While Prabhu has been stealing the spotlight for her roles in movies and series like Raji in The Family Man 2 or as Honey in Citadel, she says her foray into the business world has opened up new possibilities for her.
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Control has shifted to whoever owns the app, the user data, and the payment relationship. In the coming decade, the industry will be divided between platforms that command consumer relationships and those that rent them
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Despite facing strong competition from spy action film Dhurandhar that released on December 5 but continues its strong run in theatres, Ikkis has managed to stand tall so far.
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Live arts demand is rising, but scaling the ecosystem remains difficult without adequate resources.
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As party season hits full throttle, copyright compliance takes centre stage for clubs, hotels and event organisers.
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Filmmakers and producers are betting big on the growing market for Gujarati films not only in India but also overseas with dubbed versions and wider iternational release.
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The film studio, co-owned by Karan Johar and Adar Poonawalla, is now betting on influencers and IP creation to drive the agency’s next chapter of growth.
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Dhurandhar is turning out to be a bigger franchise than Shah Rukh Khan's Jawan and Pathaan, said exhibitors.
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The intense bidding war for marquee film songs was the reason behind Saregama starting its video business.
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Dhurandhar in theatres is having a blockbuster run while its soundtrack is living a life of its own. At the centre of this buzz are songs including its title track, Ishq Jalakar - Karvaan, FA9LA.
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Bhansali Productions' immediate slate includes Love and War, directed by Sanjay Leela
Bhansali, starring Ranbir Kapoor, Alia Bhatt and Vicky Kaushal.
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By February 2026, another single screen cinema in Bengaluru will go dark after Urvashi Theatre will drop the curtains. Not long ago, another iconic property in the city had met the same fate.
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Record-smashing blockbusters, a surge of regional triumphs and a nostalgia-fuelled wave of re-releases brought audiences back for a glorious second innings.
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A vertically integrated entertainment behemoth will set the terms across the globe. Algorithms will play a huge role in picking creative ideas that can be financially backed
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After a run of box-office misfires, Singh has bounced back, delivering a blockbuster with Dhurandhar.
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India's top multiplex chain PVR INOX has a nearly 55 percent market share in Hollywood movies. This year, among the top performing English content were titles from the house of Warner Bros.
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Last year, the company had shared about its plan to keep the organisation structure lean, cutting down workforce by 15 percent to about 700 employees, a move which came after its merger with Sony fell through.
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The recent releases by the distribution company includes Thama, De De Pyaar De 2 and Now You See Me sequel.
